This video features a keynote from Christopher Thomas-Moore (CTM), senior vice president and chief digital officer at Domino's, titled "How Domino's Has Delivered its Digital Transformation" from Total Retail Tech 2024 in Charlotte, NC.
A commitment to digital innovation is at the core of Domino’s growth strategy. In this keynote session, Christopher Thomas-Moore (CTM) unveils Domino’s digital journey and shares how innovation, customer focus, and data-driven strategies has propelled the brand to new heights. CTM will dive deep into Domino’s reinvention story, exploring how the brand adapted to evolving customer journeys and seized new digital opportunities.