Why Middle-Ground Retailers Are Failing Fast
In a clip from Total Retail Tech, Steve Dennis discusses why retailers without a luxury focus or value-oriented strategy are failing.
Current Time 0:00
Duration 0:00
Loaded: 0%
Stream Type LIVE
Remaining Time 0:00
 
1x
    • Chapters
    • descriptions off, selected
    • captions off, selected
    • en (Main), selected
    Why Middle-Ground Retailers Are Failing Fast

    Steve Dennis, founder and president of SageBerry Consulting, delivered a keynote presentation at Total Retail Tech in September. In this clip from Dennis’ presentation, he discusses why retailers without a luxury focus or value-oriented strategy are failing. Brands that fall into this undifferentiated position between premium and convenience are struggling to keep pace, as reported by Deloitte.

    You can access Dennis’ entire presentation as well as the other keynotes from Total Retail Tech here.

    More Videos
    Videos In Other Channels
    Comments