In this episode of Retail Right Now, Total Retail's Joe Keenan offers five predictions for the retail industry in 2019, from a variety of sources. Here are the forecasts of industry leaders:
- Brands will lean heavily on artificial intelligence and machine learning tools to personalize messages. — Source: Persado
- Consumers will increasingly value free shipping over speed of delivery. — Source: Radial
- In three years, voice search may make up 50 percent of all searches. — Source: Uberall
- Walmart continues to invest in digital-native brands, cutting into Amazon.com's market share. — Source: Columbus Consulting
- Retailers will be creating exclusive in-store experiences and activities to draw foot traffic that would be impossible to replicate online. — Source: Peter Trepp, FaceFirst