In this episode of Retail Right Now, Total Retail's Caitlin Sullivan and Joe Keenan discuss the National Retail Federation's (NRF) new Package Coalition, a lobbying group in support of the U.S. Postal Service. The coalition is being led by Amazon.com and other retail businesses, including QVC and Columbia Sportswear. In addition to analyzing the merits of the Package Coalition, the hosts offer tips for retailers to optimize their shipping rates.