This video was originally published on Total Retail's sister site, Women in Retail Leadership Circle.

During our July installment of the Women in Retail and Total Retail Virtual Exchange, Katie Echevarria Rosen Kitchens, co-founder and editor-in-chief of FabFitFun, a lifestyle membership platform designed to inspire women to lead happier, healthier lives through product and brand discovery, participated in a virtual fireside chat with Melissa Campanelli, co-founder of Women in Retail Leadership Circle as well as brand and content director of Total Retail. The two discussed everything from why FabFitFun was founded to the product discovery process for its well-known seasonal subscription boxes, among many other topics.

In this video clip from the session, Echevarria Rosen Kitchens discusses her leadership style and how she's keeping her teams motivated during the current challenging time.

To watch the full interview with Echevarria Rosen Kitchens from the July Women in Retail and Total Retail Virtual Exchange, as well as interviews with Ran Reske, founder and co-CEO, Resident; Rachel Shechtman, founder, STORY; Ben Kaufman, CEO, CAMP; Rodney Hutton, chief marketing officer, Ethan Allen; and more, click here.