In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss an article recently published by Total Retail titled, “Tips for Preventing Shopping Cart Abandonment,” authored by Isaac Gurary, CEO of NoFraud. This article shares two key strategies to combat rising product prices and optimize the customer checkout experience. It's critical that retailers address shopping cart abandonment, as 70 percent of online shoppers abandon their carts.
Getting new visitors or returning visitors to shop your e-commerce business is futile if they leave without completing a purchase. Read more tips and tricks to prevent shopping cart abandonment in the full article here.