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"Tips for Boosting Loyalty Program Success"

How to Acquire, Retain and Engage Your Customers

In today's retail landscape, customer loyalty is becoming increasingly difficult to maintain due to internal and external factors such as rising prices, supply chain disruptions, and increased online competition. Consumers' expectations of retailers and brands are rising, and if those expectations aren't met, they will simply go somewhere else to shop.

To combat this, retailers are leveraging loyalty programs to develop long-term customer relationships. However, member engagement within these loyalty programs is lagging. This tells us that retailers are challenged by building loyalty programs that truly engage customers with rewards and experiences that they value.

In this report from NAPCO Research and ebbo, we dive into the importance and effectiveness of loyalty programs with tips for retailers on how to provide end-to-end customer engagement within their loyalty program.

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