A 2018 Holiday Shopping Outlook: How and Where Consumers Will Buy During the Most Wonderful Time of the Year

Blis embarked on a 2,000-person study to understand the actual consumption habits of 2018 shoppers this holiday season, as well as how consumers feel about the retail industry in an attempt to find the truth beyond what media headlines are declaring. With “A 2018 Holiday Shopping Outlook: How and Where Consumers Will Buy During the Most Wonderful Time of the Year,” marketers will understand:

how real the retail apocalypse is and why footfall this holiday season may increase;
why it’s critical to engage holiday shoppers (mostly) year-round;
how consumers are responding and reacting to brands in the current retail climate; and
the tools and methods this year’s holiday shoppers will use to find the perfect gift(s).

To continue reading, tell us a little about yourself.

Don't worry! As long as you use the same browser and don't delete your cookies for the next six months, you won’t need to fill it out again.

Work Email*
First Name*
Last Name*
Title*
Company*
Zip/Postal Code*
Primary Business*
Job Function*
Annual Revenue*
Privacy Policy