Late last month the American Customer Satisfaction Index (ACSI), a firm that provides a cross-industry measure of customer satisfaction, released its 2015 Retail Report. In episode 27 of Total Retail Talks, David VanAmburg, managing director of the ACSI, discusses some of the report's key findings, including why there was an overall drop in customer satisfaction for the second year in a row, as well as identifies some of the winning (and losing) companies in this most recent index.
John Fluevog Shoes' CMO on Selling Unique Soles to Unique Souls