For Pawstruck.com, on online retailer of natural dog treats and chews, selling via third-party marketplaces, most notably Amazon.com, is critical to its business. During the holidays, when Pawstruck's sales ramp up on both its own site and on Amazon, ensuring that its products are well stocked is a top priority. In episode 15 of Total Retail Talks, Kyle Goguen, founder and CEO of Pawstruck, discusses how the online retailer manages its inventory during peak shopping events.