In episode 406 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Emily Teele, retail loyalty expert, Nike leader and KindWork board member. Listen in as Teele provides an overview of her role at Nike (0:42), what drew her to take on the international position (1:33), and how she's seen the loyalty space evolve throughout her career (2:10).
Teele discusses the importance of building and training the right team to support customer retention efforts (4:47) and her approach to leading a diverse, international team as an expat (5:55). Lastly, she shares the loyalty trends she's most bullish on for the reminder of 2023 (8:30) and the difference in consumer expectations and behaviors she sees in European versus U.S. shoppers (10:05).
This episode was recorded live at CRMC 2023 in Chicago. The podcast series is sponsored by PRIMO.
Emily Teele is a Nike leader and KindWork board member. Emily draws on experience from previous roles at Uber, Sephora and WSI to talk about team leadership, loyalty trends and more.