In this special episode of Total Retail Talks, recorded at last month's Total Retail Tech conference, Guido Campello, CEO of Cosabella, gives a presentation on how the luxury lingerie brand is using artificial intelligence (AI) across its organization, from marketing (e.g., email automation) to website optimization (e.g., A/B testing) to product personalization.
Macy's Execs Share its Bold New Chapter in Menswear