In episode 462 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Lauren Benton, general manager, U.S. at Back Market, a verified refurbished technology marketplace. Listen in as Benton provides an overview of the business (1:00), its process for sourcing quality used devices (1:55), and Back Market's first Impact Report showcasing its sustainability efforts (3:55). She shares insights on consumers' interest in sustainable shopping (6:35), the growth in the secondhand tech market (7:40), consumer expectations in recommerce (9:40), and how education plays into customer acquisition for Back Market (10:30).

In addition, Benton discusses Back Market's focus on the "chief family officer," or primary household buyers (13:15), capturing back-to-school shoppers (16:50), and its B2B business (17:40). Lastly, she touches on the company's future growth plans (18:30) as well as Back Market's unique, high-touch experience that aims to convert customers into recommerce shoppers (20:40).