In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Ryan Wilson, head of retail at Adeptmind, a leading artificial intelligence-based e-commerce product discovery company. Listen in as Wilson discusses his career experience, Adeptmind's offerings for retailers, and how his team helps companies optimize their site search experience. He shares why there's a perception in the industry that many search tools are ineffective, how AI can innovate stale site search functionality on e-commerce sites, and how consumers' turn to digital channels has increased site browsing and category searches.
In addition, Wilson discusses why retailers need to build websites for mobile-first viewing, how Adeptmind's product discovery tool helps personalize the shopping experience based on the consumer's device, and why implementing an AI-based search platform is beneficial to e-commerce retailers. He shares why he believes AI and machine learning are the future of retail, how he foresees the role of the programmer becoming complementary to AI tools, and the primary benefits Adeptmind customers realize from utilizing the platform.