Target

3 Tips for Reaching Global Consumers
September 24, 2014

Cultural variances are present in brick-and-mortar stores, from what products are offered to how they're merchandised, but these nuances are often lost online. Too often, language is an afterthought. In today's global economy, retailers that are able to replicate the in-store experience and provide a localized approach to online shopping will have a significant advantage.

Haggar Clothing Steps Up its Digital Operation
September 23, 2014

Haggar Clothing Co. is beefing up its digital operation with an emphasis on mobile. The Dallas-based men's apparel maker created a new position, chief digital officer, and hired Eve Richey last week to fill the post. She's coming to Haggar from shoe company Toms, where she was vice president for global digital marketing. As a supplier to major U.S. chains including Kohl's, J.C. Penney, Macy's, Target, Sears, Belk and Amazon.com, Haggar is seeing more of its sales move online at those stores and on its own direct-to-consumer business.

Home Depot Breach Affected 56M Debit, Credit Cards
September 19, 2014

Home Depot said Thursday that a data breach that lasted for months at its stores in the U.S. and Canada affected 56 million debit and credit cards, far more than a pre-Christmas 2013 attack on Target customers. The size of the theft at Home Depot trails only that of TJX Companiesโ€™ breach of 90 million records in 2007. Target's breach compromised 40 million credit and debit cards. Home Depot, the nation's largest home improvement retailer, said that the malware used in the data breach that took place between April and September has been eliminated. 

Nike Suspends Contract With Adrian Peterson, Target Pulls Merchandise
September 18, 2014

Nike announced Wednesday that it would be suspending its contract with Minnesota Vikings running back Adrian Peterson in light of his recent child abuse charges. "Nike in no way condones child abuse or domestic violence of any kind and has shared our concerns with the NFL," a press representative for the company said. Also, Target confirmed that stores were pulling Peterson merchandise from shelves on Wednesday, as well as on the retailer's website. A spokesperson said the decision was made taking into account the feedback it had been hearing from guests.

What Apple Pay Means for Retailers
September 10, 2014

Unless you've been living under a rock, you know by now that Apple launched a bevy of new products and services yesterday in a star-studded (can you say Bono?) event in Cupertino, Calif. Of all the the major announcements โ€” the launch of the iPhone 6, the iPhone 6 Plus, the Apple Watch and Apple Pay โ€” the latter is arguably the most important news for retailers.

The ABCs of Back-to-School E-Tail Performance Are Easy as 123 With the Right APM Strategy
September 8, 2014

As the summer winds down, students head back to school and there's a predictable upward trend in e-commerce activity in a number of categories. Scholars and their families are flocking to university websites to select courses, register and make tuition payments, and they're heading in droves to retailers like Ikea, Best Buy and Target to buy important supplies, furniture, electronics, clothing and more for the coming academic year. The National Retail Federation's 2014 Back-to-School Survey predicts the average family with children in grades K-12 will spend $669.28 on apparel, shoes, supplies and electronics this back-to-school season, up 5 percent from 2013.

Retailers Urged to Defend Against โ€˜Backoffโ€™ POS Malware
August 28, 2014

A payment card industry security consortium warned retailers on Wednesday of the urgency to secure their systems against "Backoff," a malicious software program that steals card numbers. Backoff "represents a very real threat to the security of cardholder data in all organizations," wrote the PCI Security Standards Council, an organization founded by MasterCard, Visa, American Express and other credit card companies. The U.S. Secret Service and Department of Homeland Security warned last week that 1,000 U.S. businesses may be infected by Backoff, which wasn't detected by most anti-virus security software until earlier this month. 

Target, Nordstrom Make Instagram Shoppable
August 27, 2014

Attention fashion lovers: It just got easier to shop on Instagram. Both Nordstrom and Target are teaming up with Curalate, a visual marketing and analytics firm, to launch Like2Buy, a platform that seamlessly allows Instagram users to make purchases when they see an item they like on their feeds. The concept is dangerously easy: By clicking on the retailersโ€™ profile pages, users can bring up a gallery of shoppable Instagram photos, and click through to go directly to the retailer's website. There, they can read product reviews and make a purchase through the retailer's secure page.