ProfitCenter Software

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One of the recurring questions I ask my clients is, “Should you make that or buy that?” I’m always amazed at how many times I see noncore functions being reinvented by companies with less than $100 million in sales. I often find myself in discussions about what the core competencies of companies are vs. “stuff that has to be done.”
Generally, I find there’s a bias among many who believe that “no one can do it like we can,” when in fact the opposite is true. In particular, I’m seeing this in Web site development, where the old adage is: “A little information