Litle & Co.
What you don't know about your payments can hurt you. To retain and grow your customer relationships, it's critical you understand all of your touchpoints. Download our new e-book and receive 10 smart approaches to better payments. Read more here.
Next month, the Direct Marketing Educational Foundation will honor four winners of its 2009 Rising Stars Awards, as well as credit card payment management platform provider Litle & Co. as its Corporate Commitment award winner.
You know that you must accept Visa and MasterCard; most catalogers wouldn’t be in business without them. And you know that credit card processing can be expensive, typically costing more than 2 percent of sales. But you probably don’t know if your payment processor is doing a good job, or if you’re getting value for your money. And what you don’t know might be hurting your business. But a little information goes a long way. This article will provide ways to evaluate a payment processor, and tips to help you understand your options and make sure you’re getting the biggest possible bang