Best Buy
Apple announced that Best Buy now offers authorized repairs on its products at every one of the retailer’s stores. This gives consumers an important alternative to visiting their nearest Apple store — if there even is one — for service on an iPhone or Mac. Repairs are done with genuine Apple parts and are fully…
Best Buy announced last week that it will pay $800 million to acquire GreatCall, a company that offers health and medical-alert services to 900,000 older Americans. GreatCall offers seniors several products, including portable medical-alert devices and easy-to-use mobile phones, that provide access to urgent-response teams, doctors and nurses, as well as offer reminders to take medications. The acquisition…
The yellow price tag isn’t going away, but it’s no longer front and center in an updated logo Best Buy revealed this week. The first refresh of the logo in nearly three decades is part of a new marketing strategy as the electronics chain increasingly focuses not just on products and prices, but also the value…
Best Buy announced it will hand out bonuses to more than 100,000 employees, joining a growing list of U.S. companies sharing savings from the federal tax overhaul with employees. USA Today reports the consumer electronics retailer will this month pay one-time bonuses of $1,000 to full-time workers and $500 to part-time employees. Company spokesman Jeff…
Amazon.com is leading the way in consumer electronics (CE) holiday paid search spend, according to a report from search intelligence provider Adthena. Adthena analyzed the search engine marketing activities of 179 CE retailers such as Amazon, Wal-Mart, Target and Best Buy over a two-month period, October-November 2017. More than 370,000 search ads were analyzed. According…
Best Buy has sent out special delivery trucks of nothing but TVs — hundreds of thousands of TVs — to its stores in recent days to be ready for Black Friday crowds. At the same time, its distribution centers are packed full of thousands more TVs stacked high, ready for the crush of online orders expected…
Regardless of their team size and budget, today’s marketers are expected to compete with the world's biggest retailers. Those big-name brands may dominate inboxes, but here’s the good news: not only do the majority of their tactics work for retailers of all sizes, their visibility in the market means marketers can easily learn from both…
Best Buy said in blog post on Monday that it's offering free shipping on all online orders during the holiday season. For the third straight year, the electronics retailer said it would waive the $35 minimum order for free shipping it maintains the rest of the year from Oct. 30 to Dec. 25. Best Buy…
Best Buy will no longer sell security software from Russian internet security company Kaspersky Lab after concerns that the company could be unduly influenced by the Russian government. This summer, the Moscow-based cybersecurity company has faced a series of allegations that it could be influenced by the Kremlin. Due to those concerns, Best Buy decided to stop…
Top Republicans driving the GOP tax reform effort have given up on border adjustment. The border adjustment proposal was a key revenue-raising plank of the plan House Republicans unveiled last year. It would have taxed imported products but let exports go untaxed. Retailers that get many of their products from overseas raised concerns about the proposal, saying…