Today on Total Retail

How Retailers Can Navigate the Privacy Evolution and Thrive With First-Party Data
November 29, 2023 at 9:23 am

Now that Googleโ€™s Privacy Sandbox is officially open, itโ€™s time to explore the implications it holds for the advertising world, especially for retailers. The recent updates to Androidโ€™s privacy guidelines, which restrict tracking across apps for Android devices, mark a pivotal shift in how retailers gather customer data for ad targeting. These guidelines are reshapingโ€ฆ

Why the Holiday Shopping Season Will Be Different This Year
November 29, 2023 at 10:00 am

The highly anticipated Golden Quarter is the peak season of holiday shopping that starts Black Friday and runs through Christmas. This has always been a vital revenue generation period for retailers, as consumers flock to stores and online in search of their chosen gifts and bargain deals in time for the holidays. However, the Golden Quarterโ€ฆ

Adobe: Cyber Monday Smashes Online Records, $12.4B Spent
November 28, 2023 at 5:14 pm

Adobe Analytics released its Cyber Monday data on Tuesday morning, reporting $12.4 billion in consumer spending on the shopping holiday, up 9.6 percent year-over-year (YoY) and surpassing Adobeโ€™s initial projection. In the peak hour (10:00 pm to 11:00 pm Eastern), consumers spent $15.7 million every minute. This year's Cyber Monday now ranks as the biggest onlineโ€ฆ

3 Trends to Adopt for CX Success This Holiday Season
November 28, 2023 at 6:12 pm

This holiday season it appears that itโ€™s retailers vs. the behemoth in the room โ€” Amazon.com. To keep up, retailers must embrace technology and better adapt to ever-evolving consumer behavior changes. Here are three data-packed trends making their mark this holiday season. Customer Experience is the Key to Retention Success  Having a strong data strategyโ€ฆ

Creating Optimal Schedules for the Holiday Season
November 28, 2023 at 5:37 pm

Accurate demand forecasting is crucial for retailers year-round, but especially so during the holidays, when they experience significant surges in demand. These surges can potentially disrupt processes across the business, from inventory to labor operations. Without proper preparation, those disruptions can impact the customer experience, jeopardizing business results during one of the most critical periodsโ€ฆ

Hiring Seasonal Employees: 3 Strategies for Business Owners
November 28, 2023 at 2:06 pm

The time leading up to the holidays is stressful for retailers. With the season accounting for about 27 percent of total retail sales โ€” and more than a third in some categories โ€” providing an experience that keeps customers online, in stores and spending can make or break a retailerโ€™s profitability for the entire year.โ€ฆ

Generative AI: 3 Things Amazon Sellers Should Consider
November 28, 2023 at 11:03 am

Instacartโ€˜s partnership with OpenAI was a significant first step in showing how generative artificial intelligence will fundamentally change the digital shelf and retail media. Amazon.com also has several generative AI-powered initiatives, including AI-generated review highlights and Project Nile, a GenAI search concierge reportedly set to launch in January. If the feature fulfills its potential, itโ€ฆ

Maximizing Peak Season Potential: Going Beyond Carrier Diversification
November 28, 2023 at 10:06 am

The digital age has fundamentally transformed the retail landscape. As we adapt to the new era dominated by e-commerce, where approximately 20 percent of all retail transactions are made online (and growing every year), it's crucial to also recognize and adapt to shifting consumer behaviors and preferences โ€” especially during peak season. This high-stakes periodโ€ฆ

Report: Black Friday Retail Sales Up Year-Over-Year
November 27, 2023 at 4:24 pm

According to the most recent Mastercard SpendingPulse report, which measures in-store and online retail sales across all forms of payment, U.S. retail sales on Black Friday (Nov. 24) were up more than 2.5 percent year-over-year (YoY) excluding automotive, not adjusted for inflation. Key trends included from the Black Friday shopping data include the following: E-commerce sales were strong: E-commerceโ€ฆ

Inside Thrive Market's Private-Label, Mission-Driven Product Strategy
November 27, 2023 at 4:37 pm

In episode 429 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jeremiah McElwee, chief merchandising officer of Thrive Market, a leading online marketplace specializing in a highly curated assortment of organic and non-GMO products. During the wide-ranging episode, McElwee provides an overview of Thrive Market and his role within the organization (0:55), including how merchandisingโ€ฆ