Today on Total Retail

VF Corp. Lays Off 500 as Part of Turnaround Strategy
November 30, 2023 at 5:04 pm

Denver-based apparel company VF Corp. confirmed Wednesday it will lay off 500 of its workers globally. The company — one of the world’s largest apparel, footwear and accessories retailers with brands like Vans, The North Face, Timberland, and Dickies â€” reported second quarter fiscal 2024 results on Oct. 30, with revenue down 2 percent. The earnings report also…

How Shutterfly's Optimized Supply Chain is Crafting Personalized Gifts in Record Time
November 30, 2023 at 5:10 pm

Shutterfly’s personalized products come to life through innovative technology and supply chain efficiencies. During the busy holiday season, the gifting retailer goes the extra mile to ensure products are crafted and delivered in record time. In this video interview, Sally Pofcher, CEO of Shutterfly, discusses what excited her about the opportunity to join the company…

Understanding the Hearts and Minds of Gen Z Shoppers
November 30, 2023 at 4:14 pm

As the purchasing power of Generation Z (Gen Z) continues to rise, it becomes increasingly vital for retailers to understand the nuances of this generation's shopping behavior. To understand their preferences, we surveyed over 1,000 Gen Z individuals (aged 18-29) in the United States and published our research. The insights we've gained have highlighted several…

E-Commerce Trends Businesses Should Prioritize for 2024
November 30, 2023 at 3:29 pm

Keeping up with the state of e-commerce is difficult. The online shopping space for both B2B and B2C organizations is in a constant state of flux. Just prior to 2020, most B2C retailers and brands had fully embraced digital commerce. The most successful companies stayed ahead of e-commerce trends and were able to quickly pivot…

3 AI-Driven Email Marketing Techniques to Get the Gift of Holiday Revenue
November 30, 2023 at 9:47 am

So little time to activate, so much at stake — that's what email marketers scrambling to optimize their campaigns are facing now, in the teeth of Q4. The common denominator in any optimizations that will move the needle at this point is artificial intelligence. Don’t try to boil the ocean; lock in on a select…

Losing Revenue? AI Can Help You Make a Rebound
November 30, 2023 at 3:53 pm

Retail theft has been a major problem, particularly since the pandemic, costing retailers $112.1 billion in 2022. A number of retail giants have announced they're closing stores across major cities due to theft and organized retail crime. But recent analysis shows that theft is only one of many factors behind these shutdowns. The combination of inflation,…

SHEIN Reportedly Files for IPO
November 29, 2023 at 12:32 pm

Multiple news outlets have reported that the fast-fashion, low-cost, China-based clothing retailer SHEIN has filed for an IPO after months of rumors surrounding such a move. CNBC reported that the e-commerce company could start trading on the public markets in 2024. SHEIN was last valued at $66 billion, and Bloomberg reported that SHEIN told investors last…

Destination XL Tops Ranking of Omnichannel Retailers
November 29, 2023 at 3:56 pm

Earlier this month, Total Retail released its seventh annual ranking of 100 leading retailers and brands based on the omnichannel services offered across their organizations (e.g., supply chain, loyalty, payments, customer service), and the execution of those services. The comprehensive report identifies the companies performing best at delivering frictionless cross-channel shopping experiences. As part of the 2023…

How Retailers Can Stay on Consumers’ 'Nice Lists' This Holiday Season
November 29, 2023 at 12:07 pm

Online purchasing continues to be consumers’ preferred channel for their holiday shopping due to convenience and efficiency. In fact, this year, 60 percent of consumers plan to use retailer websites or apps to get inspiration and ideas for their holiday shopping, highlighting the importance of a solid omnichannel experience for brands to reach customers exactly…

3 Things You Need to Know About the 2023 Holiday Shopper
November 29, 2023 at 11:24 am

After a rollercoaster year, we've arrived at the 2023 holiday season. With economic fluctuations and unpredictable shopper trends, forecasting consumer behavior is more challenging than ever before. That’s why ShipStation compiled insights from over 8,000 shoppers and businesses around the globe to help merchants understand consumers’ most up-to-date needs and how they can fulfill them…