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Today on Total Retail
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In the last few decades, the market has witnessed a gradual power shift between brands and consumers. Previously, brands would work on their ideas and develop a product or service that they believed would help customers. Now, brands are taking notes and working on innovating and devising products and services that customers believe in. By…
If you're involved in running an e-commerce site, you already know the importance of presenting your products in the best light possible. However, the visual experience you offer your customers goes far beyond mere aesthetics; it plays a pivotal role in building trust with shoppers, driving product purchases, and ultimately reducing return rates. The findings…
As with any hypercompetitive field, e-commerce strategies are constantly evolving. Certain metrics such as bounce rate, time on page, and cart abandonment rate have been studied for a long time and, while still important to track, no longer grant the competitive edge they once did (when everyone is looking at the same data, they’re probably…
Showfields filed for Chapter 11 bankruptcy protection, just a few weeks after closing its Manhattan and Miami stores, reports Forbes. Designed as a lifestyle and discovery store to make the retail experience more interactive and engaging, the retailer positioned itself as “the most interesting store in the world” when it launched in 2019. Showfields has approximately $3,117.58…
When it comes to maximizing holiday sales from your email and SMS marketing programs, discovering the nuances of the season can help brands squeeze as much eggnog out of … whatever eggnog comes out of. With all of the data out there, uncovering the lesser-known can feel overwhelming to downright impossible. Here are four nuanced…
Digital fraud is at an all-time high, and in no other industry is the threat more pronounced than retail. In the first half of 2023, a TransUnion analysis found the rate of suspected digital fraud attempts in retail was 10.6 percent globally. That’s not only enough to lead all industries; it’s double the global average…
It’s time for retailers to rethink the adage, “the customer is always right.” This saying initially came from a desire to keep shoppers happy and ensure top-notch service. However, this practice leaves retailers vulnerable to unnecessary loss and fraud. On the contrary, overcompensating and creating restrictive policies to catch potential fraudulent returns can hurt loyal…
Employees at one of the largest drugstore chains in the United States say harsh working conditions make it difficult to safely fill prescriptions, which could put the health of their customers at risk. Now they’re demanding change by staging a series of walkouts across the country. Pharmacy employees at some Walgreens stores, including pharmacists, technicians and support…
In episode 422 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Alyssa Vescio, senior vice president of merchandising at Whole Foods Market, the world’s leading natural and organic foods retailer, a subsidiary of Amazon.com. Vescio discusses her role at Whole Foods as well as what she enjoys most about the job (1:28), including how her team's…
In today's rapidly evolving retail landscape, staying ahead of the curve and meeting customer expectations is more crucial than ever. According to Synchrony's Future of Shopping report, by the year 2030, an astonishing 80 percent of shoppers will anticipate highly personalized experiences, and 67 percent believe that their shopping experience can be enhanced further through…