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Today on Total Retail
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The shipping disruptions that proliferated during COVID-19 permanently altered the global supply chain landscape. These changes are continuing to transform the way manufacturing companies operate in todayโs economy. In particular, more businesses have come to realize the benefits of producing goods in nearby countries, commonly known as nearshoring. For the first time in 2023, Mexico becameโฆ
Walmart is investing more than $9 billion over a two-year period to upgrade and modernize some U.S. stores with improved layouts, expanded product selections and new tech additions. On Friday, 117 stores in 30 states will be re-launched showcasing the enhancements, representing investments of more than $500 million, Walmart said in a statement. In total,โฆ
Whether you call it Christmas, the holidays or simply time to re-watch "Home Alone," that time of the year is creeping up on us fast. โTis (almost) the season for serious shopping โ and retailers need to make sure their customersโ online experiences are merry and bright. However, as readers of this article well-know, theโฆ
Emerging technologies, including the rapid development of artificial intelligence-driven tools, are driving some of the most creative campaigns in the marketing industryโs history. The options for personalizing content based on customer preferences, behaviors and buying history are evolving before our eyes. These tools are giving marketing teams the ability to enhance and grow loyalty programsโฆ
How is this for a growth story? In October 2022, the shopping app Temu had 850,000 weekly active users in the U.S. A year later, it had 38 million. This eye-watering statistic says a lot about the buying habits of U.S. consumers in the post-COVID era. First, it reveals the insatiable desire of shoppers toโฆ
Over the last few weeks, major retailers like Macyโs, Target, and Dickโs Sporting Goods have announced their seasonal hiring plans for the 2024 holiday season. In stark contrast to last year, which saw them struggling to hire enough workers to meet demand, many of them are hiring for about the same number of positions orโฆ
The consumer packaged goods conglomerate Unilever announced the sale of Dollar Shave Club to a private equity firm, Nexus Capital Management LP, whose portfolio includes the shoe brand Toms, the plant-based food and beverage brand TruRoots, and the beauty supplement brand Sugarbear, among others. Unilever, based in London, will retain a minority interest of 35 percent. The sale comesโฆ
In episode 425 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Eric Bjorling, director of brand marketing and public relations at Trek Bicycle, a global leader in the design and manufacturing of bicycles and related products. Listen in as Bjorling discusses the genesis of Trek Bicycle's new bike trade-in and refurbishment program, Red Barn Refresh (0:52)โฆ
Generative artificial intelligence is making waves across the retail industry, from consumers using the technology to inspire purchasing decisions to retail brands employing chatbots to improve customer service and experience. While chatbots have been around for quite some time, with the advent of generative AI, thereโs been a huge revolution over the last 18 monthsโฆ
In the ever-evolving world of consumer behavior, economic challenges and cultural moments profoundly impact purchasing trends. These trends provide valuable insights into how consumers respond to various factors, shaping the strategies of companies seeking to meet their evolving needs. Three significant trends, namely, the digital transformation of back-to-school shopping, the evolution of Amazon.com's Prime Day,โฆ