Today on Total Retail

4 Reasons Why Nearshoring Manufacturing is Here to Stay
November 1, 2023 at 9:57 am

The shipping disruptions that proliferated during COVID-19 permanently altered the global supply chain landscape. These changes are continuing to transform the way manufacturing companies operate in todayโ€™s economy. In particular, more businesses have come to realize the benefits of producing goods in nearby countries, commonly known as nearshoring. For the first time in 2023, Mexico becameโ€ฆ

Walmart to Upgrade 1,400 Stores With $9B Investment
October 31, 2023 at 11:34 am

Walmart is investing more than $9 billion over a two-year period to upgrade and modernize some U.S. stores with improved layouts, expanded product selections and new tech additions. On Friday, 117 stores in 30 states will be re-launched showcasing the enhancements, representing investments of more than $500 million, Walmart said in a statement. In total,โ€ฆ

5 Tips for Avoiding Online Holiday Shopping Fails
October 31, 2023 at 10:57 am

Whether you call it Christmas, the holidays or simply time to re-watch "Home Alone," that time of the year is creeping up on us fast. โ€˜Tis (almost) the season for serious shopping โ€” and retailers need to make sure their customersโ€™ online experiences are merry and bright. However, as readers of this article well-know, theโ€ฆ

Using AI to Create and Deliver Personalized Content
October 31, 2023 at 10:36 am

Emerging technologies, including the rapid development of artificial intelligence-driven tools, are driving some of the most creative campaigns in the marketing industryโ€™s history. The options for personalizing content based on customer preferences, behaviors and buying history are evolving before our eyes. These tools are giving marketing teams the ability to enhance and grow loyalty programsโ€ฆ

Your Customers Are Shopping in Apps. Are They Shopping in Yours?
October 31, 2023 at 9:56 am

How is this for a growth story? In October 2022, the shopping app Temu had 850,000 weekly active users in the U.S. A year later, it had 38 million. This eye-watering statistic says a lot about the buying habits of U.S. consumers in the post-COVID era. First, it reveals the insatiable desire of shoppers toโ€ฆ

How Earned Wage Access Could Give Retailers a Hiring Boost for the Holidays
October 31, 2023 at 9:16 am

Over the last few weeks, major retailers like Macyโ€™s, Target, and Dickโ€™s Sporting Goods have announced their seasonal hiring plans for the 2024 holiday season. In stark contrast to last year, which saw them struggling to hire enough workers to meet demand, many of them are hiring for about the same number of positions orโ€ฆ

Unilever Sells Dollar Shave Club to a Private Equity Firm
October 30, 2023 at 12:01 pm

The consumer packaged goods conglomerate Unilever announced the sale of Dollar Shave Club to a private equity firm, Nexus Capital Management LP, whose portfolio includes the shoe brand Toms, the plant-based food and beverage brand TruRoots, and the beauty supplement brand Sugarbear, among others. Unilever, based in London, will retain a minority interest of 35 percent. The sale comesโ€ฆ

Trek Bicycle Enters the Circular Economy With Refurbishment Program
October 30, 2023 at 6:02 pm

In episode 425 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Eric Bjorling, director of brand marketing and public relations at Trek Bicycle, a global leader in the design and manufacturing of bicycles and related products. Listen in as Bjorling discusses the genesis of Trek Bicycle's new bike trade-in and refurbishment program, Red Barn Refresh (0:52)โ€ฆ

Santaโ€™s Naughty and Nice Checklist for Chatbot Elves
October 30, 2023 at 9:58 am

Generative artificial intelligence is making waves across the retail industry, from consumers using the technology to inspire purchasing decisions to retail brands employing chatbots to improve customer service and experience. While chatbots have been around for quite some time, with the advent of generative AI, thereโ€™s been a huge revolution over the last 18 monthsโ€ฆ

The Ripple Effect of Cultural Events on Consumer Behavior
October 30, 2023 at 8:56 am

In the ever-evolving world of consumer behavior, economic challenges and cultural moments profoundly impact purchasing trends. These trends provide valuable insights into how consumers respond to various factors, shaping the strategies of companies seeking to meet their evolving needs. Three significant trends, namely, the digital transformation of back-to-school shopping, the evolution of Amazon.com's Prime Day,โ€ฆ