Today on Total Retail

Starbucks Workers File Labor Complaints, Union Goes on Strike
November 16, 2023 at 9:56 am

Starbucks workers in New York City have filed 32 more complaints alleging that the coffee giant violated the cityโ€™s labor laws. New Yorkโ€™s Fair Workweek law says that employers have to give their workers regular schedules from week to week, 14 days notice of their scheduled hours and extra pay for shift changes, among otherโ€ฆ

10 Tips for Optimizing Creator Marketing This Holiday Season
November 16, 2023 at 8:58 am

The holiday shopping season is often referred to as retailโ€™s Super Bowl, with the National Retail Federation estimating that November and December have accounted for 19 percent of total U.S. retail sales over the past five years. Even those with tight purse strings tend to loosen them during this time of year, with more money spentโ€ฆ

Why Bright Cellars' CEO Joe Megibow Pivoted to 'Off the Shelf' Technology
November 16, 2023 at 3:54 pm

Joe Megibow is CEO of Bright Cellars, an online wine subscription company that uses data to pair people with wine they'll love. Megibow recently spoke at Total Retail Tech in Denver, delivering a keynote on why he opted for an "off the shelf" technology solution to quickly re-platform the business. In this video interview from theโ€ฆ

'Tis the Season for Greater Fraud Protection
November 16, 2023 at 9:19 am

The holiday season beckons eager shoppers in search of the ideal year-end deals. It's a period synonymous with joyous celebrations, one that merchants eagerly await in anticipation of the revenue windfall it promises. Yet, amidst this atmosphere of prosperity, a lesser-discussed narrative unfolds: the intricate challenges posed by fraud and chargebacks. As 2023 draws toโ€ฆ

5 Practices to Enhance E-Commerce Customer Engagement
November 16, 2023 at 8:38 am

The intense competition in the e-commerce market, rapid changes in consumer shopping habits, and expansion of new technologies require e-commerce businesses to reshape their customer engagement strategies to win buyers and motivate them to return. Catching and keeping customersโ€™ attention requires expertise in the latest customer experience trends and e-commerce technologies. Thatโ€™s why forward-looking digitalโ€ฆ

U.S. Retail Sales Dip Slightly in October
November 15, 2023 at 11:44 am

For the first time in seven months, U.S. retail sales have gone slightly down, according to monthly sales figures from the Commerce Department released Wednesday. October saw a 0.1 percent dip in retail sales over the month prior, suggesting a possible slowdown in consumers' spending after the summer and leading up to the holidays. Theโ€ฆ

Total Retail Releases its 2023 Top 100 Omnichannel Retailers Report
November 15, 2023 at 2:40 pm

The seventh annual ranking of 100 retailers and brands based on the omnichannel services offered across their organizations (e.g., supply chain, loyalty, payments, customer service), and the execution of those services, was released earlier this week by Total Retail. The comprehensive report identifies the companies performing best at delivering frictionless cross-channel shopping experiences. The 2023โ€ฆ

How Real-Time, Item-Level Inventory Visibility Drives Retail to Efficiency
November 15, 2023 at 12:37 pm

In the fast-paced world of modern retail, the competition is fierce, customer expectations are higher than ever, and technology continues to reshape the landscape. For retailers, maintaining margin integrity and ensuring efficient operations in an omnichannel fulfillment environment has become an imperative. While organizations have spent the last several years investing in technology to see,โ€ฆ

3 Things Retailers Need to Think About for Black Friday Success and Beyond
November 15, 2023 at 9:49 am

Many retailers think of Black Friday and Cyber Monday as a sprint to the finish line. Brand teams work feverishly around the clock to attract new customers, stand out from the competition, and boost sales. And they breathe a huge sigh of relief when Nov. 28 rolls around and Black Friday and Cyber Monday areโ€ฆ

How Leveraging Micro-Moments In-Store Improves CX and Profitability
November 15, 2023 at 10:30 am

Consumers like to shop whenever the need or mood strikes them. Oftentimes, this can be in the middle of doing something completely unrelated. According to a study from IBM and the National Retail Federation, seven in 10 consumers shop in โ€œmicro-momentsโ€ โ€” i.e., shop simultaneously while conducting their daily tasks. Google defines micro-moments as occurring, โ€œwhenโ€ฆ