Today on Total Retail

Kohl's Adds Same-Day Delivery Via Instacart
May 8, 2024 at 5:19 pm

Kohl's customers can now get same-day delivery thanks to a partnership between the department store chain and Instacart, the companies reported last week. Customers can now place scheduled or same-day delivery orders for 1,172 Kohl’s locations nationwide. Kohl's rewards can also be earned through Instacart purchases . “With Kohl’s as one of the first department…

Rethinking Returns in a Data-Driven Retail World
May 8, 2024 at 8:13 pm

Everyone knows product returns are a problem, but now the National Retail Federation (NRF), in research with Appriss Retail, has spelled it out in stark terms: total returns for the retail industry amounted to $743 billion in merchandise in 2023. In addition, the total return rate as a percentage of sales in 2023 was 14.5…

Optimizing Special Events and Seasonality in Retail: Embracing High-Resolution Planning
May 8, 2024 at 7:32 pm

Mastering inventory for special events and seasonality is a key ongoing challenge for retailers of every kind and size. The ebb and flow of sales during festive seasons, promotions, shopping days, and holidays can pose significant hurdles for inventory management. Retailers often find themselves grappling with excess inventory after a season or scrambling to meet…

When it Comes to IoT Devices, it’s Time to Get Proactive
May 8, 2024 at 7:05 pm

In today’s world, cars, homes and even clothes are connected to the internet. Smart devices are so intertwined into everyday life that we often take them for granted. But what happens when technology doesn’t work as expected? Houses may not heat up, cars can accelerate unexpectedly, and smart locks might fail to open. And that’s…

What Small Business Owners Aren’t Considering (But Need to!) When it Comes to Generative AI
May 8, 2024 at 6:40 pm

Small business owners increasingly use advanced generative artificial intelligence tools to enhance digital marketing strategies and maintain a competitive edge. iStock’s VisualGPS research reveals that 42 percent of SMBs and SMEs already leverage AI-generated content to strengthen their online presence, highlighting a growing recognition of AI's potential for e-commerce success. Learning about the data that…

Macy's Selects 26 Entrepreneurs for its 2024 Workshop Accelerator Program
May 7, 2024 at 5:24 pm

Macy’s has chosen 26 entrepreneurs from underrepresented communities for its 2024 vendor accelerator program, known as “The Workshop at Macy’s,” reports Yahoo Finance. Each participant completing the program receives a $5,000 business grant, and the winner of a pitch contest will get a $100,000 grant, per a Macy’s press release. In addition to getting access…

From Knowing to Doing: How Data Helps Retailers Improve Customer Experiences
May 7, 2024 at 3:38 pm

Customer motivations were long regarded as an unmeasurable mystery for retailers. However, the retail industry’s embrace of physical-digital shopping experiences has changed that, putting “shopper preferences” firmly in the camp of measurable metrics. These insights have helped retailers develop a more nuanced understanding of their shoppers’ needs and preferences in the context of the sales…

AI Accelerates Data Analysis and Decision Making for Retail Brands
May 7, 2024 at 10:07 am

Retail operations have traditionally been plagued by outdated processes and use of paper-based logbooks, setting retail brands back in terms of productivity and performance. Nowadays, the emergence of digitization, including the use of artificial intelligence to accelerate data analysis and decision making, is automating those traditionally tedious retail processes, enhancing visibility and lowering costs for…

Why Shoppable Video is Taking Over Retail (and Beyond)
May 7, 2024 at 9:10 am

Every marketer is painfully aware that it’s never been more difficult to grab a consumer’s attention. Some research even suggests that the average goldfish has a longer attention span than the average human. So how do retail brands capture attention, let alone grow their conversions and, by extension, their sales? Video has long been considered…

The Promise of Personalization is Here: 3 Ways Retailers Should Take an AI Approach to Innovation
May 7, 2024 at 9:38 am

Over a decade ago, the mobile phone revolutionized e-commerce and shaped the importance of mobile-first shopping experiences, data collection, and trust. With consumers now expecting personalization from brands, retailers are racing to deliver one-to-one experiences to grab their attention and loyalty. Here are three ways retailers can harness the power of AI to transform the…