Today on Total Retail

To understand the profound impact that generative artificial intelligence is having, and will continue to have, on online shopping, consider this simple question: When buying an article of clothing, which would you prefer — something off the rack or tailor-made? Undoubtedly, the latter option holds great appeal. This is where the exciting promise of generative AI…

REI workers, represented by the United Food and Commercial Workers International Union (UFCW)/Retail, Wholesale and Department Store Union (RWDSU), held coordinated actions across eight states this past weekend in response to the retailer’s decision to unilaterally restructure jobs and working conditions in all of its stores. REI failed to meet its legal responsibility to negotiate with…

Shoppers are feeling the crunch. Analysts are anticipating just a minor bump in spending as we close out the year with interest rates and prices continuing to climb. Factor in the deluge of discounts and offers available to consumers — plus the expansion of omnichannel options for anytime, anywhere shopping — and winning wallet share…

In episode 39 of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Chelsie Hall, founder of ViralMoment, a startup AI social intelligence tool. Hall was the winner of the Startup Challenge at this year's Total Retail Tech event. Listen in as Hall provides an overview of ViralMoment (1:05), how brands can implement and access insights using the…

Today, more and more chief marketing officers (CMOs) are trying to navigate the change in customer relationship ownership from being sales owned to marketing owned. To stay ahead of the curve, modern CMOs must fully embrace data integration and analytics to deliver personalized experiences, optimize campaigns for maximum impact, and drive business growth. Furthermore, CMOs…

The shipping disruptions that proliferated during COVID-19 permanently altered the global supply chain landscape. These changes are continuing to transform the way manufacturing companies operate in today’s economy. In particular, more businesses have come to realize the benefits of producing goods in nearby countries, commonly known as nearshoring. For the first time in 2023, Mexico became…