Web Optimization

Amazon.com suffered glitches at the start of Prime Day on Monday, slowing sales on the e-tailer's biggest shopping day of the year. Amazon's annual shopping holiday kicked off at 3 pm E.T. and runs for 36 hours, the longest Prime Day yet. Shoppers reported several errors on both the desktop site and the mobile app. Amazon didn't…

As consumers continue to shift toward mobile shopping, e-commerce retailers must take a hard look at site performance to remain competitive. And speed really does make all the difference, as 53 percent of mobile shoppers abandon websites after just three seconds of load time. If that’s not enough motivation, ​mobile ​page-load speed will soon impact organic…

’Tis the season to celebrate — whether it’s a recent grad moving on to a new adventure or a great dad who deserves a little extra love, June offers a time for families to celebrate together. Finding the perfect gift to embody all the emotions that come during "dads and grads" season is always a…

Attendees will learn how online retailers can leverage modern e-commerce automation and business intelligence technology.

What does it take to run a successful retail business? A few years ago, it was about the quality of your brick-and-mortar business. Fast-forward to today, and it’s all about your online experience. However, while consumers have become better acquainted with technology, many business owners are still adapting to the digital landscape. In order to…

Since 2014, retail e-commerce sales have increased by over 70 percent, amounting to over 10 percent of the share of total retail sales this year. In fact, when e-commerce first began to gain traction, most people believed this was unequivocally the future of retail. However, we’re beginning to realize that the future for retail is…

Shoppimon's Q4 2017 Online Health & Usability Index — OSHU Index — provides the e-commerce industry once again with benchmark rankings based on how easy it is to shop and make purchases from online stores. Shoppimon’s data suggests that leading up to the holiday shopping season, online retailers invested heavily in preparation for their sites most lucrative time of the year through updates and upgrades to improve performance. The investment seems to have paid off, as between September and October 2017 e-commerce sites on the OSHU Index saw average interactive load times drop by over 10 percent. However, data from Shoppimon also reveals that while speed optimization helped online stores, technical issues could have cost sites up to $11.8B.

High web traffic is a major goal for every online retailer. But what happens when you're bombarded with more traffic than expected? From site slowdowns to total outages, the results can be disastrous. And in severe cases in which these slipups persist, brand reputation and customer loyalty are in jeopardy. During unexpected traffic spikes, your…

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Join us to learn simple yet impactful approaches for testing and optimizing customer experiences year round.