User Experience
June 17, 2019 at 10:36 am
Amazon.com shocked the retail industry during its fourth-quarter earnings call when CFO Brian Olsavsky announced: “So, we’re currently working on evolving our Prime free two-day shipping program to be a free one-day shipping program.” Since Amazon’s announcement, hundreds of e-tailers and their distribution partners have been working hard to figure out how to match the…
May 29, 2019 at 2:28 pm
The retail industry has undergone a significant transformation over the past decade, largely due to the disruptive force commonly referred to as the “Amazon Effect.” By the end of 2019, Amazon is projected to see its share of the total U.S. e-commerce market reach 52.4 percent, up from 48 percent in 2018, and is responsible…
May 24, 2019 at 11:52 am
Learn how brands and online retailers can leverage an optimized site search solution to produce their best holiday season yet.
May 23, 2019 at 10:23 am
As digitally speaking business professionals, we sometimes think consumers making purchases are just like us, living across devices. As marketers, we hope customers experience multiple touchpoints with our brand and come back repeatedly before making a purchase. When we consider a shopper’s journey, we imagine a consumer visiting a website on an iPhone while walking…
May 10, 2019 at 10:00 am
Omnichannel is dead. It’s no longer about the channel, it’s about the holistic customer experience. Customers are looking for personalized, seamless, meaningful interactions with retailers, and to engage with retailers when, where and how they want, regardless of channel or device. Retailers that get this are winning. The retail landscape will change more in the…
April 10, 2019 at 12:15 pm
Over the last few years, the retail industry has experienced an unprecedented transformation. Nordstrom is successfully opening inventory-free locations, Nordstrom Local, where customers can pick up online orders, make returns, have clothing altered, and view custom collections curated by Nordstrom stylists. Meanwhile, Amazon.com is opening stores and experimenting with the elimination of checkout lines. This…
April 5, 2019 at 9:21 am
For the past decade, I’ve worked closely with retail organizations through a consistently changing landscape that has always been dictated by new generations of consumers. Over the years, I couldn’t help but notice that there seems to be a vast gap in perspectives between the retail executives I talk to and today’s consumer. A new…
April 1, 2019 at 10:33 am
“Website accessibility” is a term that’s rapidly gaining buzz and sparking a lot of uncertainty and concern in the e-commerce space. Though the term simply means ensuring equal access to all content, transactions and merchandise on a website, regardless of a user’s ability, retailers are often left wondering specifically how it affects them. When the…
March 29, 2019 at 9:58 am
The global digital commerce market — slated to reach nearly $6 trillion by 2022 — shows no signs of slowing. This past holiday shopping season, retailers saw the strongest sales growth in the last six years, with online spending up 19.1 percent compared to 2017. While this is a massive opportunity for retailers to get a…
March 22, 2019 at 3:02 pm
In this webinar, we’ll address the parts of the product content process your business should consider optimizing and much more.
