Technology
By partnering with a CDP, you can utilize your data to generate revenue and deliver the personalized experiences your customers crave.
In an effort to better connect its remote brick-and-mortar employees with company headquarters, beauty retailer Lush Cosmetics recently introduced a communication and workflow platform for its store associates and managers. The app-based platform is used as a vehicle for daily communications between the company's executives and its front-line staff in its stores. Lush uses the…
In this interactive webinar, retail industry experts will discuss the importance of an effective cross-channel marketing strategy.
Toys”R”Us has officially emerged as Tru Kids Inc., a new company, with new leadership and a new vision, according to a press release published today. Effective Jan. 20, Tru Kids Inc. doing business as Tru Kids Brands, became the parent company of Toys”R”Us, Babies”R”Us, Geoffrey and more than 20 consumer toy and baby brands. Tru Kids is…
In episode 182 of Total Retail Talks, recorded at Groceryshop in Las Vegas, Heather Kang, global vice president of digital commerce at Mars Wrigley Confectionery (MWC), parent company of leading brands such as M&M's, Snickers, Twix and others, details how the company is building a culture of innovation, provides insight into two recent digital commerce…
No matter what end or area of retail you’re in, eye tracking can help you assess, understand and, ultimately, influence buyer behavior.
By focusing on agile, technology-enabled supply chain, retailers can position themselves to meet customer demand across all channels.
To succeed in the digital age and meet the cross-channel needs of shoppers, grocers need to adapt and apply emerging technologies.
From our work with companies across the retail spectrum — from U.K. grocery to U.S. apparel — we witness the ongoing transformations taking place. Here are our perspectives on what 2019 might have in store, and some key questions to ask when evaluating existing and new retail strategies. Social Commerce Boom Increased usage of Facebook,…
When shopping large online retailers, such as Amazon.com or eBay, it's impossible not to notice the seemingly impossible low cost of many China-sourced products. In fact, upon further inspection, it's often the case that all these extremely low-priced items even include free shipping. This begs the question: How can China afford to ship products to…