Technology

The retail industry’s reputation for providing software security has taken some hits over the years. The top 15 data breaches of the current century include Target in 2013, with account information on an estimated 110 million customers compromised; TJX in 2006, with 94 million credit cards exposed; and Home Depot in September 2014, with about…

The appearance of unauthorized ads injected into consumer browsers that redirect website visitors to competitor products and promotions — i.e., online journey hijacking — has been an issue for many online retailers’ businesses, Build.com being no exception. The online seller of home goods was finding that 20 percent of its traffic was being exposed to an…

Retailers are just beginning to untangle the many benefits of using artificial intelligence, so let’s explore how AI can transform CX.

In any difficult situation, cut the price. That’s the basic rule omnichannel consumer electronics retailers use when setting prices. And copy the moves of your competitors. That’s rule No. 2. If a retailer suddenly changes the price for a particular product for a specific reason — e.g., lowering the price to liquidate excess inventory —…

AI and machine learning represent huge opportunities to improve core business functionalities and make them more intelligent.

Levi’s has hired its first artificial intelligence (AI) officer. Katia Walsh, who was most recently Vodafone’s chief data and analytics officer, will begin her tenure at Levi’s on April 29. According to a company statement, Walsh will focus on building “data, analytics and artificial intelligence enablers” that will strengthen the company’s present and future business…

Retailers can utilize predictive machine learning technology to increase up and cross-sell opportunities beyond the obvious.

There’s eagerness among industry leaders to understand and leverage new technologies that can intimately connect brands and consumers.

In episode 183 of Total Retail Talks, Joe Keenan interviews Ron Bonacci, vice president of marketing and advertising at Weis Markets.

By partnering with a CDP, you can utilize your data to generate revenue and deliver the personalized experiences your customers crave.