Technology

Age Accessible Tech: How Retailers Can Meet the Needs of All Age Groups
August 2, 2022 at 7:14 pm

The last three years have brought an explosion of new technology into retail spaces. Electronic shelf labels, virtual mirrors, and self-checkout are just a few ways brick-and-mortar stores are digitizing the retail experience. Retailers are confident delivering a highly personalized, zero-friction experience in a physical setting can improve the shopping experience and help them reclaimโ€ฆ

How NFTs Create Unique Consumer Experiences โ€” And Expand Marketingโ€™s Reach
August 1, 2022 at 5:06 pm

The past few years have been challenging for retail brands, which are adapting to external market forces like the pandemic and evolving in response to shifting customer expectations. Itโ€™s also an exciting time, and many brand marketers are experimenting with new ways to meet people where they are โ€” increasingly in the metaverse and otherโ€ฆ

What 5G and Edge Computing Mean for Retail
July 25, 2022 at 4:02 pm

With the media and analyst attention 5G and edge computing are getting these days, itโ€™s easy to sense they're very important technologies. However, itโ€™s not always easy to figure out what they mean for your retail business, or why theyโ€™re so often talked about at the same time. My goal is to help you connectโ€ฆ

How AI and Predictive Intelligence Can Improve Site Search Performance
July 21, 2022 at 5:07 pm

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss how artificial intelligence (AI) and machine learning can improve consumersโ€™ site search experiences. This topic is explored in Total Retail and Lily AIโ€™s latest research report, "Searching for Higher On-Site Conversion Rates? Why AI and Predictive Intelligence is the Answerโ€ฆ

Proactive Service is the Key to Consistent, Positive Customer Experiences
July 20, 2022 at 12:41 pm

It's 2022 and everything, including the way we shop, is hybrid. The 2022 Shopper Experience Index shows that almost two-thirds of consumers have embraced hybrid shopping permanently. Customers are shopping in person for products they've likely already researched online. Thus, the experience customers have when they go to a store needs to be as seamless,โ€ฆ

Pass the Remote! Shoppable CTV Advertisingโ€™s Future
July 13, 2022 at 12:57 pm

Itโ€™s great when everything comes together. Like when your 11-month-old can finally coordinate gross motor skills enough to balance. And then walk. Happy days! The Walmart x Roku integration is an excellent example of how long-standing digital principles can come together and then apply to innovations in emerging technologies. The partnership will open up aโ€ฆ

Why Retailers Need to Invest in Incident Management
July 5, 2022 at 11:40 am

The number and total cost of incidents have increased over the past decade. Retail has been hit hard by these trends; it's estimated that in 2021, the average total cost of a data breach to a retailer was $3.27 million. However, retailers that proactively respond through incident management solutions have been able to mitigate, and evenโ€ฆ

Benefits of E-Commerce Integration for Understaffed, Independent Retailers
June 28, 2022 at 4:06 pm

The retail industry isn't immune to the side effects brought on by the Great Resignation. According to recent data from the U.S. Bureau of Labor Statistics, there were a total of 155,000 job openings in retail as of March 2022. While big-box retailers such as Walmart and Target can incentivize retail associates to fulfill job openingsโ€ฆ

Every Store Will Have a Brain
June 27, 2022 at 2:28 pm

The global pandemic sparked an evolution in the retail landscape that doesn't show signs of stopping. Namely, there have been two obvious shifts among consumers: increased omnichannel shopping habits and decreased brand loyalty. Customers arenโ€™t hesitating to find another retailer that gives them the shopping experience they desire, whether in-store or online. To keep upโ€ฆ

3 Ways to Future-Proof Your CX Strategy With Automation
June 22, 2022 at 10:11 am

After all the recent upheaval to the retail industry and heightened consumer expectations, omnichannel retailers are looking for ways to future-proof their customer experience (CX) strategies to ensure theyโ€™re not caught flat-footed again. Customer experience automation, which leverages digital workers to assist customers in accessing product and order information in real time from pre-purchase throughโ€ฆ