Technology

Hollister Launches Mobile App Payment Sharing Tech to Remove Checkout Friction
November 14, 2022 at 6:12 pm

In episode 375 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Samir Desai, chief digital and technology officer at Abercrombie Fitch & Co., a leading global, omnichannel specialty retailer of apparel and accessories for men, women and kids through five renowned brands, including Hollister Co. Listen in as Desai discusses the launch of its Share2Pay functionality…

Is Your Integration Layer the Missing Link in Your Commerce Experience?
November 14, 2022 at 8:29 am

Brands know that creating an optimal commerce experience is critical for generating revenue, building customer loyalty, and staying competitive against the experiences provided by leading retailers. However, customer experience (CX) quality has declined in 2022, reversing the progress made in 2021, according to Forrester’s latest U.S. Customer Experience Index™. And while marketers often look to…

Balsam Brands' CTO Shares Advice for Effective Collaboration With IT Teams
November 10, 2022 at 2:08 pm

This video features a clip from a panel discussion focused on effective collaboration between marketing and IT departments. It was recorded at Total Retail Tech in Nashville last month. Kristen Gasior, chief transformation officer at Balsam Brands, shares the lessons she's learned from working effectively with IT teams, including establishing better cross-department alignment around business goals.…

Can Retail CX Keep Up With the Demands of Earlier Holiday Shopping?
November 9, 2022 at 10:08 am

Rising prices, ballooning interest rates, and fresh memories of last year’s supply chain shortages — these are a few of the factors pushing holiday retail spending earlier than ever before. In fact, a recent Bankrate survey showed that half of consumers planned on starting their holiday shopping by Oct. 31. This stands in stark contrast…

Automating Your Retail Operation
November 7, 2022 at 11:22 am

Each and every day automation is changing the way in which we operate. Retail distribution and fulfillment centers understand this firsthand, as they're increasingly integrating automated solutions into their day-to-day operations as consumer demand continues to increase. A recent report from Futurum Research interviewed industry leaders and executives to gather their thoughts on the challenges…

Using AI and ML Across the Entire Sales Cycle to Achieve Success
November 2, 2022 at 3:57 pm

Prospect hunting in the digital era is like finding a needle in a haystack. The internet opens many doors for sales development teams to engage with potential clients — especially since 127 devices connect to the internet every second. Nevertheless, growing numbers of devices, social platforms and profiles mean more data for employees to troll…

How Retailers Are Leveraging Their Enterprise Architecture for Digital Transformation
November 1, 2022 at 2:21 pm

Retailers continue to adapt to meet changing customer demands. Many of those changes are driven by technology. The pandemic has changed consumer buying habits, driving more shoppers online and forcing retailers to emulate their in-store shopping experience in a digital world. Now, customers expect more from their online shopping experience, and technology is also shaping…

3 Ways Retailers Can Gain a Competitive Edge With AI
October 27, 2022 at 12:02 pm

Artificial intelligence (AI) and automation are becoming more accessible to retail businesses of all sizes, allowing even the leanest teams to reap the benefits. Instead of spending hours managing tedious manual processes, retailers that use automation can free up hours in the day to devote to customer service, product and inventory, and business growth. While…

The Innovative Tech Behind Circular, Fossil-Free Product at Swiss Sports Brand On
October 24, 2022 at 6:17 pm

In episode 372 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Nils Altrogge, head of technology innovation at On, the fast-growing specialty running brand. Altrogge discusses the Swiss sports brand's mission (0:46), his professional background (2:09), and the factors to which he attributes On's rapid growth (3:50). The footwear brand recently debuted the first shoe made…