Technology

AI is the Key to Unlocking Consumer Spending This Holiday Season
December 19, 2022 at 10:31 am

Even with high levels of inflation and a recession predicted to bear down on us in 2023, consumers are eyeing this holiday season with eagerness — they’re ready and willing to splurge on holiday spending this year, according to a recent McKinsey report. Since this might be the last good time for retailers to cash in…

Red Wing Shoes is Flying High With a Unified Platform for Data Governance
December 15, 2022 at 12:29 pm

Strong data governance is crucial for retailers nowadays. To keep up with the competitive market, companies must deliver customer-centric retail strategies that can respond to the ever-changing wants and needs of the consumer. This means developing a data strategy that provides a holistic view of customers. Red Wing Shoes, the durable and comfortable footwear manufacturer,…

Customer Data Solutions Are Too Complex
December 12, 2022 at 10:13 am

For all their virtues, a common complaint about customer data platforms (CDPs) and CRM systems is the prolonged training times that these technologies require in order to realize their benefits. The most valuable capabilities on these platforms are in many cases only accessible to those technicians that have acquired hard-won skills and mastered their complexities.…

How Retailers Can Use Conversational AI to Drive Positive CX This Holiday Season and Beyond
December 7, 2022 at 10:02 am

According to Mastercard SpendingPulse, in-store sales are anticipated to increase 7.9 percent this holiday shopping season, with an estimated 4.2 percent increase in online sales. A survey by Deloitte predicts an even stronger e-commerce increase of between 12.8 percent and 14.3 percent. This growth points to an expected increase in shoppers contacting retailers for different…

Brook Furniture Rental's CEO Brings Digital Transformation to Logistics
December 5, 2022 at 6:43 pm

In episode 378 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Nathan Sanders, CEO of Brook Furniture Rental, an industry leader in home and office furniture rentals. Sanders discusses Brook Furniture Rental's recent expansion from its core B-to-B business into direct-to-consumer selling (0:52), how both consumer and business customers can order from the company (4:13), and…

The Ebb and Flow of Retail: SMB Insights for the 2022 Holiday Season
December 1, 2022 at 4:21 pm

We're doing business in interesting times, with retailers navigating tidal wave and drought-like conditions. With the pandemic in the rear-view mirror, inflation underway, and the 2022 holiday season upon us, how are small and midsize business (SMB) retailers faring? According to Verizon Business’ Third Annual State of Small Business Survey, retailers remain upbeat regarding their…

Industry Experts on Finding Your Brand's Place in the Metaverse
December 1, 2022 at 11:42 am

While the metaverse may not be widespread in retail just yet, there’s clear excitement among industry marketers about the new business opportunities it presents. This sentiment was made clear during a panel discussion that took place at this year's Total Retail Tech event.

How Visual AI is Driving Sustainability in Retail
November 30, 2022 at 4:10 pm

For decades, the topic of sustainability was on the back burner for brands and retailers across their business models, networks of manufacturers, and supply chains. But now, that’s starting to change. Retailers in every sector are boosting their commitment to sustainability. For some brands, being environmentally friendly has been a core element of their DNA…

AI Expert Simplifies How to Use it to Extract Value From Big Data
November 17, 2022 at 1:42 pm

What is big data? How does data help produce artificial intelligence (AI)? How can retailers utilize data and AI best to positively impact their business? Asha Saxena, CEO and founder of Women Leaders in Data and AI, delivered a keynote presentation during Total Retail Tech earlier this year in Nashville. In this video clip from her session, Saxena discusses…

Digital Strategy is Crucial to Winning at Checkout
November 15, 2022 at 11:50 am

There’s no way around it: The pandemic has permanently altered consumers’ shopping habits. Led by millennials, customers are leveraging more and more of their spending power online — especially for groceries and household goods. Live shopping and loyalty programs play a crucial role in unifying an increasingly fractured purchase journey. No matter where customers are…