Technology

3 Tech Innovations That Will Change the Way Consumers Shop for Home and Beyond
May 4, 2023 at 4:12 pm

In early 2023, there’s no shortage of speculation on how the next wave of computer innovation might capture and enliven our attention and imaginations. From blockchain and crypto, NFTs, quantum computing, advancements in artificial intelligence (AI), to augmented reality/virtual reality and the metaverse, there are a number of terms that promise to herald a new…

Edge Computing Turns Retail Challenges Into Industry-Leading Opportunities
May 2, 2023 at 2:45 pm

Retailers have a huge opportunity to offer intuitive, technology-driven experiences to employees. Despite facing industry headwinds, research has revealed that 68 percent of U.S. retailers plan to increase their technology spending over the next three years. This is due to growing customer expectations, as well as the return of consumers to brick-and-mortar stores, which is…

What Retailers Can Learn From Bed Bath & Beyond’s Cautionary Tale
May 1, 2023 at 12:45 pm

Bed Bath & Beyond was doing roughly 15 percent of its sales online in 2019 before the pandemic initiated an online shopping boom. As of last summer, 25 percent to 30 percent of the retailer’s revenue came from e-commerce. And yet, Bed Bath & Beyond just declared bankruptcy. As with many retail stories, the proverbial devil…

How ChatGPT Can Take E-Grocery Personal Shopping Assistants to the Next Level
May 1, 2023 at 11:15 am

Ever visited a grocery store, activated your mobile app, and received personalized item suggestions with prices and additional insights? Shoppers at supermarket chain Kroger have. Store sensors and artificial intelligence (AI) technology are enabling customized mid-purchase product recommendations to be expected by consumers. The question on small and mid-to-large store owners' minds now is how…

How AI Can Empower Retailers to Retain Employees and Capture New Customers in the Midst of an Economic Downturn
April 24, 2023 at 8:52 am

As the global economy faces uncertainty, retailers need to find a way to attract new customers, retain employees, and lower costs — a challenging recipe for many business leaders. Luckily, artificial intelligence tools have emerged as a powerful solution to help retailers stay ahead of the curve. From writing product recommendations, short-form copy and generating…

Retail Customer Engagement: How Investments in Innovation Create the Foundation for Sustainable Growth
April 19, 2023 at 12:57 pm

Ongoing effects from inflation and economic uncertainty have dampened industry experts’ outlook for 2023 as shoppers remain “cost-conscious.” In an environment where consumers are more cautious about how and where they spend their money, retailers are looking for strategies and innovations to help weather the storm and create a foundation for sustainable growth into the…

Wayfair CTO Fiona Tan on Product Discovery and Seamless Shopping
April 12, 2023 at 4:58 pm

While at Shoptalk 2023 in Las Vegas last month, Editor-in-Chief Joe Keenan interviewed Fiona Tan, chief technology officer at Wayfair, to learn about how the furniture and home decor retailer is optimizing product discovery across its sales channels. She details her role at the organization, how Wayfair is using technology to serve the right products to the right customers,…

Rokt Exec Shares How Retailers Can Optimize E-Commerce Checkout UX
April 5, 2023 at 4:38 pm

In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Ashley Firmstone, senior vice president of customer success at Rokt, the global leader in e-commerce technology. Listen in as Firmstone discusses the solutions Rokt provides for retailers (1:02), how the technology company helps improve the shopper purchase journey (4:10), and how improving the online…