Technology

Amazon Files Patent for Pay by Selfie
March 16, 2016 at 9:58 am

Amazon.com has filed a patent to allow customers to pay by selfie โ€” but only after they do something that proves they're a real, three-dimensional person and not a photo, such as blinking or smiling. The system described in the patent uses biometric facial recognition software to confirm that the human in the picture is eligibleโ€ฆ

Nordstrom Lays Off 120 IT Staffers Amid Investment Slowdown
March 15, 2016 at 10:40 am

Nordstrom has laid off more than a hundred staffers in its technology operations as the company steps off the investment pedal in the midst of a surprisingly tough retail environment. A person familiar with the company said 120 employees were laid off last week from the companyโ€™s tech department. The move comes in the wake ofโ€ฆ

Virtual Technology the Next Great Sales Tool?
February 29, 2016 at 11:14 am

A personalized shopping experience is no longer an expectation of consumers, but a demand. As more consumers move online to shop, brands are being forced to offer the same level of service and experience online as they do in-store. With this shift, new companies have popped up to help online retailers replicate the in-store shoppingโ€ฆ

How Retailers Are Effectively Using RFID Technology
February 25, 2016 at 11:56 am

No retailer wants to stand still and let its competitors surge ahead of them technologically. It's vital for anyone in the retail industry to constantly seek new ways in which to grow and try to get an edge on the competition. This is why so many retailers are now implementing radio frequency identification (RFID) technologyโ€ฆ

2016: The Year of the Retail Customer Experience
February 24, 2016 at 9:43 am

With 2016 still in its infancy, I canโ€™t help but wonder whatโ€™s in store for the year. As retailers have had time to wind down after the busy holiday shopping season, there's an opportunity to look at whatโ€™s to come in the year ahead. The team at Demandware has been busy making a few predictionsโ€ฆ

Experience Will Reign in 2016
February 17, 2016 at 11:57 am

The way time-crunched, always-on consumers shop and the ways in which savvy retailers and marketers appeal to them are transforming. And thereโ€™s no better place to plug into the current state of affairs and get a taste of the future than the National Retail Federationโ€™s Big Show. Lat month in New York, exhibitors large andโ€ฆ

3 Ways to Win Market Share in 2016
February 11, 2016 at 10:48 am

If youโ€™re like 85 percent of retail marketers today, youโ€™ve called in reinforcements. The vast majority of retailers use some kind of marketing technology, each designed to deliver on some part of the shopper journey. This has contributed to the massive growth of the industry. According to IDC, the marketing technology business is expanding at aโ€ฆ

Why Valentineโ€™s Day Will Fall in Love With Programmatic Direct Mail
February 10, 2016 at 10:19 am

I did something unique this year. I bought my mother a bouquet of roses for Valentineโ€™s Day. What a good son, some would say. Why is that special, say others. OK, admittedly I always get my mom flowers for Valentineโ€™s Day, usually making the purchase on Feb. 12 because I forgot. This year, as Iโ€ฆ

L'Orรฉal's Latest Beauty Secret: It's Acting Like a Tech Company
February 8, 2016 at 10:26 am

Sticking the My UV Skin patch on your arm is a cinch. It's as simple as applying a Band-Aid or a nicotine patch. There's one crucial difference: This personalized sun protection device has five layers of micron-thin electronics, including near field communication capabilities. But the creators of this particular wearable would just as soon you didn'tโ€ฆ