Subscription Commerce
October 31, 2017 at 11:24 am
GameStop, the video game store that has fallen from grace in the era of digital downloads, will start offering a subscription rental program. For $60, subscribers will have the ability to rent as many pre-owned games as they want, so long as they only rent one game at a time. The subscription, called PowerPass, lasts for six…
October 26, 2017 at 11:49 am
Bed, Bath & Beyond is launching a paid loyalty program, Beyond+. The home goods chain launched the program in an invitation-only pilot last year, and is now opening it to all consumers. The program costs $29 annually, and provides members with 20 percent discount on purchases (with some exclusions) both online and in-store, as well…
October 23, 2017 at 10:59 am
In episode 115 of Total Retail Talks, recorded at Shop.org last month in Los Angeles, Adam Goldenberg, co-CEO of TechStyle Group, parent company of retail brands Fabletics, JustFab, and ShoeDazzle, discusses personalization, subscription fashion and the future of TechStyle Group.
October 23, 2017 at 10:43 am
Under Armour is jumping on the fashion subscription box bandwagon with its latest offering, ArmourBox, the brand’s first-ever subscription service. Here's how the service works: An “official outfitter” from Under Armour will pick four to six pieces of Under Armour gear that fits a customer’s profile, based on needs, style and goals, then send it…
October 20, 2017 at 12:32 pm
Stitch Fix, the online personalized styling service, announced yesterday that it has filed for an initial public offering (IPO). While the company didn't state how much it expects to raise, sources familiar with the situation said the retailer anticipates it will be valued at roughly $3 billion to $4 billion. An IPO filing had been…
October 16, 2017 at 1:24 pm
Rent the Runway (RTR) is adding a membership option that costs less than $100 per month in an effort to make its fashion subscription service accessible to more shoppers. The New York-based clothing service partners with more than 500 brands and lets women rent pieces from its website and five physical locations either on a…
October 13, 2017 at 10:23 am
Every industry deserves a boost from disruption, and e-commerce is no exception. Online sales soared in 2016, flirting with $400 billion. More than 13 percent of retail consumption happened through virtual transactions, and the curve is trending upward. Retailers have already taken notice and upped their games, but breaking ahead of the pack requires a deeper understanding of…
October 12, 2017 at 9:38 am
This week, Gap announced it would test the market for subscription services. Yahoo Finance reports the apparel company's baby division has rolled out a subscription box offering. It's been reported that Gap initially offered the service with a limited number of loyal customers, and over time it has been expanded to a larger audience and…
October 3, 2017 at 10:06 am
In the years since I co-founded eMerchantBroker, many merchants and businesses have moved away from the traditional pay-for-product pricing models and have begun to implement subscription-based pricing. Tien Tzuo, CEO of Zuora, coined the term "the subscription economy" to describe this paradigm shift. While this new model promises great benefits to all stakeholders, it's not…
September 27, 2017 at 9:19 am
While the digital world continues to evolve, subscription-based online retail services are growing and becoming highly competitive and lucrative. This opportunity, however, isn't free of challenges, especially when it comes to acquiring and retaining subscribers. Often, online retailers make the strategic mistake of putting greater emphasis on attaining new subscribers over retaining existing ones —…
