Retail Stores
MediaMind Technologies Inc., the leading independent provider of integrated digital advertising solutions, today released new research on retail titled, โโTis the Season for Retail: Using Online Display to Boost Store Traffic.โ The study reveals that although online retailers double the monthly average on holiday advertising, users are underexposed to retail campaigns.
There will be no shortage of ghosts or goblins this Halloween as 148 million Americans partake in some sort of holiday celebration, spending considerably more than they did last year. According to the National Retail Federation, Americans will spend $66.28 on costumes, candy and decorations, up from last yearโs $56.31 and comparable to the $66.54 average spend in 2008. Total spending for the holiday is expected to reach $5.8 billion.
In an economy in which very little is thriving, Goodwill stores are flourishing. In the neatly organized, brightly painted stores, itโs easy to see the appeal: Goodwill has gone retail.
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The second half of the year is off to a slow start for retailers, who reported Thursday that sales at stores open at least a year were weaker than expected in July, increasing 2.9 percent from July of last year, according to a tally by Thomson Reuters.
The Conference Board reported Tuesday morning that consumer confidence declined in July for the second straight month. And yet there are signs that back-to-school shopping isn't going to be a disaster. In the most recent week, sales rose 0.6 percent from the week before and were up 3.8 percent from the year before. Sales have risen from the week before in six of the last nine weeks; and over the past two months, weekly sales have been up between 2.5 percent and 4.2 percent from the year before.
Bedbugs โ nocturnal, bloodsucking insects about the size of an apple seed and notoriously tough to eradicate โ are taking a bite out of Manhattan business this summer. The bugs may be little, but their effect can be big, from damaging a brand's image, to sparking major changes in retailers' return policies, to requiring frequent pest-control checkups that can cost thousands of dollars a visit.
REI may be one of the best companies at turning shopping into an experience and turning customers into devoted patrons. That's because REI isn't merely a place to pick up parkas, tents or bikes. It's a store where customers can go to learn how to use a GPS device on a trail, figure out which local waterways offer the best kayaking for beginners and discover what to pack for a summit attempt on a 14,000-foot peak. It's a place where outdoor enthusiasts go to be inspired.
Microsoft is planning to open "dozens" of retail stores, beyond the four that currently exist, the company's COO said recently.