Pricing
July 27, 2016 at 10:21 am
The results are in, and despite technical glitches, Amazon Prime Day proved even more successful for the company than last year, with worldwide orders rising 60 percent compared to 2015. Analysts estimated 1.5 million people signed up for Prime on July 12. Retailers knew Amazon.com would put its marketing weight behind its own manufactured holiday and…
July 19, 2016 at 9:29 am
Consumer attitudes toward supermarket food preparation are changing. A strong demand for gourmet cooking persists over traditional takeout options. According to an article on Forbes, this trend is creating an opportunity for grocers to deliver unique meal options while creating a learning environment for actual chefs. That’s right, more and more supermarkets are hiring experienced…
July 14, 2016 at 11:00 am
Target updated its point-of-sale cash register software and its coupon policy to make sure discounts are accurate at checkout.
July 8, 2016 at 10:03 am
Amazon.com celebrated its 20th anniversary in 2015 by creating “Prime Day,” a shopping “holiday” that offered Prime members an ongoing series of deals over the 24 hours of July 15. Although much of the news that day focused on disappointed Prime Day shoppers, Amazon quickly declared victory — and rightly so, from its perspective. Amazon…
July 6, 2016 at 11:15 am
Starbucks accidentally announced its annual price increase over the weekend due to a glitch in the company's new computer system. Due to the price increase, customers paid about 30 cents more on average for their beverages, two weeks before the price increase was to be implemented. This is the third year in a row the…
July 5, 2016 at 1:31 pm
In a major shift for e-commerce, Amazon.com is quietly changing how it entices people to buy. The retailer built a reputation and hit $100 billion in annual revenue by offering deals. The first thing a visitor saw was a bargain: how much an item was reduced from its list price. Now, in many cases, Amazon has dropped…
June 21, 2016 at 10:04 am
Coming out soon in Marketing Science is a paper by researchers at the Kellogg School of Management at Northwestern University titled, Minimum Advertised Pricing: Patterns of Violation in Competitive Retail Markets. In an exclusive interview with lead researcher Ayelet Israeli (now professor of business administration in the Harvard School of Business), Upstream Commerce learned that violations…
June 13, 2016 at 4:26 pm
Check out this session to learn why online marketplaces present an opportunity for both enterprise and SMB retailers alike.
June 6, 2016 at 12:14 pm
MGM Resorts International is best known for its casinos and hotels (most of which are in Las Vegas, including The Bellagio, MGM Grand, Mandalay Bay, The Mirage, among others), but within those properties the company operates retail stores. In episode 38 of Total Retail Talks, Steve Schnur, director of merchandise planning and analytics for MGM…
May 27, 2016 at 9:41 am
From price-matching local and online competitor prices to its own “Savings Catcher” program, Wal-Mart offers customers a variety of ways to save a few buck on their bill. But shoppers at some stores will soon have one fewer option for saving money, as the big box retailer is ditching in-store price matching at 500 locations,…
