Omnichannel

Targetโ€™s Plans Highlight the Importance of an Omnichannel Strategy
April 24, 2017 at 10:00 am

Target recently announced that it will expand the functions and capabilities of its physical stores. As e-commerce continues to reshape the retail landscape, every legacy retailer has to adjust and adapt its strategies in order to attract and retain a sizable audience. Providing an optimal omnichannel experience for customers will soon be a prerequisite forโ€ฆ

DSW Shares Top Spot on the Top 100 Omnichannel Retailers List
April 19, 2017 at 11:05 am

DSW, a branded footwear and accessories retailer, was one of four companied that tied for the top spot in Total Retailโ€™s inaugural ranking of 100 publicly traded retailers based on their omnichannel capabilities. (UGG, Urban Outfitters, Zumiez were the other three companies.) Here's an in-depth look at how DSW is serving its customers exceptional omnichannel shopping experiences.

Retail Execs on What They Enjoy Most About the Industry
April 18, 2017 at 11:03 am

As part of the Winter 2017 issue, Total Retail interviewed its Top Women in Retail honorees. Among the questions asked, "What do you enjoy most about working in the retail industry?" Here are select answers to that question from some of this year's honorees.

The Convergence of Lifestyle and Tourism: 5 Brands Making the Shift
April 14, 2017 at 11:46 am

The way consumers spend money is changing. Last summer, The Wall Street Journal reported that leisure travel spending increased by 8 percent from the year prior. Yet, some lifestyle brands are getting ahead of the trend and making a shift of their own. These brands are entering the hospitality industry in hopes of attracting consumersโ€ฆ

Total Retail's Top 100 Omnichannel Retailers
April 12, 2017 at 12:49 pm

I have some exciting news to share with you: Total Retail, in conjunction with Radial, a leading omnichannel commerce technology and operations provider, has just released its first-ever ranking of 100 publicly traded retailers by their omnichannel capabilities. Why focus on omnichannel retail? Simply put, todayโ€™s digitally-savvy shopper wants seamless experiences online, in-store, and on their mobileโ€ฆ

How to Create a Modern Markdown Strategy
April 12, 2017 at 9:51 am

With the many challenges fashion retailers must contend with today โ€” fast or even instant fashion, the proliferation of discounters, and Amazon.com's growing apparel footprint โ€” itโ€™s more imperative than ever that you execute an optimized markdown strategy. Trends change at the pace of social media, and even your most well-planned assortments are susceptible toโ€ฆ

Understanding the Basics of Merchandise Planning
April 11, 2017 at 10:11 am

What is merchandise planning? Every planning professional or retail executive knows the answer to this question, right? However, merchandise planning means different things depending on the retail sector, the origin and the history of the company. There's no singular approach to merchandise planning. For a fashion specialty, itโ€™s about encapsulating the product strategies and trendsโ€ฆ

Omnichannel Customer Service Approach Delivers for Pizza Hut
April 10, 2017 at 10:57 am

In episode 87 of Total Retail Talks, Total Retail's Editor-in-Chief Melissa Campanelli interviews Helen Vaid, chief customer officer of Pizza Hut, during the recent Total Retail Talks Live event in San Francisco. Listen in as Helen shares why an omnichannel approach has been key to Pizza Hut's customer service success. (Helen was also named toโ€ฆ

How SMBs Can Seize the Opportunity Left by the Fall of Big Box
April 10, 2017 at 8:57 am

It seems almost daily headlines report the fall of yet another large, reputable brand or the downsizing of a big-box retailer. In recent years, iconic retailers like Burberry, Ralph Lauren, Michael Kors and Kate Spade, to name a few, have all lost significant shares of their market value. Where large brands are hurting, big-box retailers areโ€ฆ