Omnichannel

How Retailers are Turning to Digital Transformation Strategies to Revitalize the In-Store Experience
April 9, 2018 at 10:13 am

The retail industry has a major impact on the U.S. economy. According to the National Retail Federation (NRF), one in four American jobs are supported by the retail industry. Despite the retail industry’s prominent position in the economy, traditional brick-and-mortal retailers are under a pressure unlike any other industry to digitally transform their businesses. With…

Albertsons to Introduce Plated Meal Kits to Stores
April 5, 2018 at 1:03 pm

Grocery chain Albertsons has announced plans to introduce Plated meal kits to hundreds of its stores this year, CNBC reports. The grocer acquired Plated last summer and currently offers its meal kits in 40 stores throughout California as well as in Chicago. Albertsons plans to offer the meal kits in its other store brands as…

Stop Building an Omnichannel House of Cards
April 3, 2018 at 10:21 pm

Since 2014, retail e-commerce sales have increased by over 70 percent, amounting to over 10 percent of the share of total retail sales this year. In fact, when e-commerce first began to gain traction, most people believed this was unequivocally the future of retail. However, we’re beginning to realize that the future for retail is…

Announcing the Release of Total Retail’s 2nd Annual Top 100 Omnichannel Retailers
April 3, 2018 at 1:30 pm

Total Retail is excited to present to you its second annual Top 100 Omnichannel Retailers. The report, produced in conjunction with Radial, a leading omnichannel commerce technology and operations provider, features a ranking of 100 publicly traded retailers based on their omnichannel retail programs offered as well as the execution of said programs. Why focus on…

3 Ways to Maintain Consistency Between In-Store and Online Customer Experiences
April 3, 2018 at 10:42 am

With an increasing shift away from brick-and-mortar stores to online options, it has never been more important for brand manufacturers to cultivate an engaging, online experience. The strategic use of mobile apps, flagship websites and social media can help evoke familiar in-store messaging and feel so that brands can create a captivating, virtual in-store experience…

Retail Isn’t Dead, Mediocre Retail is Dead
March 30, 2018 at 9:31 am

In a new era of retailing, the context of customer service has been transformed toward the emotional behavior of the shopper. Although many consumers have been changing the way they shop toward a more online-centered experience, brick-and-mortar retailers still have the opportunity to refocus and reimagine to continue to bring customers through their doors. As…

Amazon Apparel: 2 Consumer Segments Can Drive Up Amazon’s Fashion Sales
March 29, 2018 at 12:50 pm

Amazon.com's ongoing venture into the fashion category is one of the hottest topics in retail right now. The company’s expanding fashion offering is fascinating commentators, terrifying rivals and, as our latest research shows, attracting a very large number of shoppers. We recently conducted an in-depth survey of internet-using U.S. consumers on this subject, and the results…

How Shopping Apps Can Drive In-Store Purchases
March 26, 2018 at 8:51 am

As recently as 2015, most U.S. consumers had no idea if their favorite retailer had a mobile app. Now, according to a survey we conducted at Localytics, nearly 49 percent of those polled said “shopping by apps” is a primary reason they use their smartphones. The survey collected responses from 1,000 U.S. smartphone users, of…

How 3 Leading Retailers Are Adapting to Changing Consumer Behaviors
March 20, 2018 at 7:11 pm

In a panel discussion yesterday at the Shoptalk conference in Las Vegas, a trio of retail executives discussed how their businesses are evolving to account for changing consumer behaviors, positioning their businesses for growth in the process. Billy May, CEO of Sur La Table; Carrie Ask, executive vice president and president, global retail, Levi Strauss…