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The recession didn't help many industries, but it may prove the savior of print coupons. Even consumers in their 20s and 30s appear to be adopting the coupon-clipping habit, defying what once looked like long odds, declining newspaper circulation and the growth of digital media.
Growth in e-commerce sales outpaces total retail, but online and in-store experiences contribute to each other in a complex way.
Zappos.com, a leading destination in online apparel and footwear sales, has announced the launch of Zappos’ first Mobile shopping application for the iPad. Within the first week of the launch, the Zappos Mobile app garnered nearly 10,000 downloads, putting the app in the Top Ten iPad apps at the Apple iTunes Store.
Premier shopping website Catalogs.com is extending its leading library of retail catalogs to the tablet device that is redefining the way we interact with content – the Apple iPad.
To create effective marketing campaigns in today’s multichannel world, retailers must be able to integrate consumer interactions within disparate marketing channels to ensure the best possible experience wherever and whenever the dialogue takes place.
Staples Business Delivery unit is a unified selling channel that combines Staples.com and Staples' catalog business. Its main focus is to serve consumers who want to order office products, supplies and services from their home or business at their own convenience.
Saks Fifth Avenue is driving consumers in-store via an offer for Nars lipstick after checking into any of the retailer’s participating locations on Foursquare.
Online activity will influence in-store shopping this holiday season, as social networks and mobile applications are playing a more prominent role in the shopping process. As such, retailers should seek to deliver tightly-integrated and consistent merchandise, inventory and promotional messages to customers moving between Web-based and physical storefronts, a Deloitte study suggests.
Dear Dr. pROfIt: My CEO thinks we’re failing with our multichannel initiatives. We recently ran a report that showed that 15 percent of
