Omnichannel

5 Key Omnichannel Marketing Tips Retailers Can Implement
December 20, 2022 at 8:11 pm

With holiday shopping in full swing, retailers are executing on months of planning to ensure consistent sales in an ever-changing consumer climate. By focusing on the omnichannel consumer journey and delivering a consistent experience for customers throughout their path to purchase, brands will be able to maximize their efficacy this season and beyond. According toโ€ฆ

Tips for Nailing CX This Peak Season
December 15, 2022 at 12:10 pm

This year has been one of uncertainty and disruption across the retail space, with many other headaches arising during peak season. As retailers decipher what to expect during this critical, late fourth quarter, thereโ€™s a million-dollar question hanging in the balance: With getting items to shelves still a pressing challenge, how does customer experience remainโ€ฆ

Hybrid Shopping: 3 Trends That Will Last Beyond the Holidays
December 13, 2022 at 4:19 pm

In a tumultuous year for the economy, retailers are rightly concerned that inflation and rising interest rates might hurt holiday spending. But for savvy industry watchers, how much consumers will spend may not be as intriguing as how theyโ€™ll spend it. Thatโ€™s because long-simmering trends in e-commerce and consumer behaviors are colliding with new expectationsโ€ฆ

Bonus Episode: 100 Retailers' Omnichannel Strengths and Weaknesses Revealed
December 8, 2022 at 3:44 pm

In this bonus episode of Total Retail Talks, Editor-in-Chief Joe Keenan is joined by Digital Content Director Kristina Stidham to discuss the release of Total Retail's 2022 Top 100 Omnichannel Retailers report, produced in conjunction with Saddle Creek Logistics Services. This sixth annual report assesses 100 leading retailers' omnichannel capabilities both in-store and online. Listen inโ€ฆ

Using E-Commerce Solutions to Incentivize Customers to Shop In-Store
November 29, 2022 at 8:11 pm

As in the past few years, the retail sector in 2023 will be heavily impacted by macroeconomic trends such as supply chain constraints and inflation. We remain in a challenging environment characterized by uncertainty. Consumer spending continues to increase, but will it plateau? Inflation appears to be slowing, but will this relief continue? And willโ€ฆ

Insights From Total Retail's 2022 Top 100 Omnichannel Retailers Report
November 22, 2022 at 8:41 pm

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham share insights from the recently released 2022 Top 100 Omnichannel Retailers report. The sixth annual report assessed 100 leading retailers' e-commerce and a brick-mortar stores across eight criteria related to the omnichannel shopping experience. To see the full rankings as well asโ€ฆ

Why E-Commerce Needs Brick-and-Mortar Retail
November 16, 2022 at 5:23 pm

As e-commerce has exploded in popularity, the question of how brick-and-mortar retailers would fare in the future has been widely debated. The notion of a โ€œretail apocalypseโ€ reached a crescendo during the pandemic as year-over-year e-commerce grew two to five times faster in 2020. So, where do retailers go from here? When it comes toโ€ฆ

The Retailerโ€™s Guide: The Top 5 Considerations for a Successful Holiday Season
November 15, 2022 at 11:28 am

Retailers face a challenging holiday season due to inflation, labor shortages, and supply chain issues. Customers will be more discerning as they shop for good deals. Retailers have an opportunity to set themselves apart by providing a seamless, omnichannel customer experience that supports shoppers online, in-store, at the curb โ€” and everywhere in between. Theseโ€ฆ

Target Debuts New Larger-Format Store Focused on Online Fulfillment
November 10, 2022 at 11:40 am

Target has unveiled plans for its next-generation store design. At nearly 150,000 square feet, the retailer's new larger-format stores will optimize additional space in an effort to support same-day fulfillment services and deliver on its stores-as-hubs strategy for fulfillment of online orders. The new store format recently debuted in Katy, Texas, outside Houston, and isโ€ฆ

Owning the Omnichannel Experience: Why Brands Need to Re-Engage Consumers on Their Own Digital Turf
November 9, 2022 at 10:33 am

Ever since lockdowns came to a close, brick-and-mortar sales have been going gangbusters. However, the numbers donโ€™t tell the whole story. Long ago, we could have been comfortable assuming that the average in-store shopper experienced the bulk of their buying journey in the brick-and-mortar space itself โ€” but those days are long behind us. Overโ€ฆ