Mobile Payments

Tune in to learn how to use digital experiences to capture the interest, loyalty and dollars of Generation Z and millennial consumers.

You already know the rhetoric: the time to reach mobile customers is now. You've seen all the statistics about how fast the mobile channel is growing, but you also know that even doubling from 3 percent of the market to 6 percent still only represents 6 percent of the market. Perhaps you've grown skeptical of…

On Monday, Starbucks announced that it had officially launched voice ordering capabilities within the company's mobile iOS app and Amazon's Alexa. The features build on the success Starbucks has had in getting more customers to place orders on their phones. Mobile order and pay represented 7 percent of transactions at U.S. company operated stores in the…

2017 is a new chapter in the omnichannel customer experience, with tech advances reconnecting retail in ways that exceed expectations.

Looks like consumers will have another mobile wallet option to choose from when shopping at Target. The big-box retailer announced this week that it will launch its own mobile payment system later this year, giving customers the ability to pay for purchases with the swipe of their phones. Recode reports it's unclear if Target will add…

In episode 73 of Total Retail Talks, recorded at last week's National Retail Federation (NRF) Big Show in New York City, Dominique Essig, chief experience officer at Bonobos, discusses how the menswear retailer is using mobile clienteling to create a better in-store shopping experience for its customers.

Mobile is playing an increasingly important role in retail. A recent survey of 800 U.S. mobile consumers revealed that mobile devices influence both online and in-store shopping behavior. By understanding these trends, marketers can plan accordingly and devise strategies for maximizing mobile. Here's what retailers need to know: 1. Shopping starts early. Black Friday is no…

Research shows only 27 percent of U.S. consumers start holiday shopping in December. Some may have their shopping complete, but there are plenty of others getting gifts in these few days before the Christmas holiday. While some brands may worry that they've missed the biggest holiday shopping window to attract customers, a new mobile channel has emerged…

Mobile is where most online customers like to shop, having recently surpassed desktop in traffic volume. However, the process isn’t always streamlined, which is most evident in smartphones’ lower conversion rates. Browsing and adding items to a cart is fun, fast and easy. Checkout is another story. Checkout is a major headache in mobile buying … at…

We’ve all seen the Black Friday/Cyber Monday stats — shoppers spent $1.9 billion online on Thanksgiving Day and another $3.3 billion on Black Friday, according to Adobe Data. Black Friday 2016 was also the first time in history that mobile sales topped $1 billion. eBags, an online retailer of handbags, luggage, backpacks, laptop bags and…