Mobile Commerce

Product Expansion, Mobile Fuel eBags’ Growth
October 10, 2016 at 1:01 pm

In episode 56 of Total Retail Talks, I interview Mike Edwards, CEO of eBags. Edwards discusses how the online retailer of handbags, luggage, backpacks and more is growing sales through increased product breadth, a mobile-first mentality and unique brand partnerships.

Drizly CEO on its New Marketplace, Competing With Amazon
October 3, 2016 at 3:06 pm

Episode 55 of Total Retail Talks features a conversation with Nick Rellas, co-founder and CEO of Drizly, the alcohol home delivery application. Rellas discusses, among other things, how today's on-demand e-commerce marketplace is helping Drizly compete with Amazon.com.

Top Takeaways From the Shop.org Summit
September 29, 2016 at 11:52 am

This week, retail professionals gathered in Dallas for Shop.org, Retail’s Digital Summit. Attendees heard from retailers leading the way in this quickly evolving digital world. Presentations from J.C. Penney, True&Co, Rocksbox, Google, Facebook and many more brands covered topics ranging from omnichannel integration to mobile to reaching millennials. Here are a few key takeaways from the…

Target's Chief Digital Officer Suddenly Departs
September 26, 2016 at 11:10 am

Jason Goldberger, Target’s chief digital officer, has left the company in a sudden shakeup at the Minneapolis-based retailer. Goldberger’s responsibilities will be divided up between Chief Information Officer Mike McNamara and Mike Triton, chief marketing officer. Goldberger is the second high-profile executive to leave Target this month. Chief Marketing Officer Jeff Jones abruptly resigned earlier this…

Nordstrom Shuffles Execs for Digital Push
September 22, 2016 at 11:03 am

Nordstrom is making moves to accelerate its e-commerce and mobile efforts. Ken Worzel was named president of Nordstrom.com after serving as the company’s executive vice president of strategy and development since 2010. To better align Nordstrom and Nordstrom Rack, Co-President Erik Nordstrom will now be responsible for the Nordstrom brand, including Nordstrom stores, Nordstrom.com and…

James Allen's Strategy for Acquiring Millennials
September 19, 2016 at 12:02 pm

James Allen is an online retailer of diamond and bridal jewelry. Like most every other retailer, capturing the wallet share of millennials is critical to the brand's future. In episode 53 of Total Retail Talks, Johanna Tzur, chief marketing officer of James Allen, details how a partnership with BuzzFeed and a mobile-first approach is paying…

Facebook Messenger Now Enables Payments in its Chat Bots
September 13, 2016 at 12:25 pm

Facebook announced yesterday that its Messenger bots can now accept payments natively without sending users to an external website. The credit card info people already have stored in Facebook or Messenger can be used to instantly make purchases in bots that are part of the new closed beta the developers can apply for. Total Retail's…

Steve Madden Wins Fans With App Strategy
September 12, 2016 at 9:40 am

In episode 52 of Total Retail Talks, Mark Friedman, president of e-commerce at Steve Madden, discusses how the shoe brand is leveraging its mobile app to grow consumer engagement and conversions.

How to Combine In-Store Sales With Apps, Mobile Marketing
September 9, 2016 at 11:12 am

These days, retailers are involved in an arms race for convenience and value. While they're all constantly trying to adapt to survive, not all stores are keeping up with new technological developments. More than two-thirds of U.S. consumers have a smartphone, and amongst younger consumers that number is even higher at nearly 75 percent. Apps and…