Mobile Commerce

Fake Retail Apps Surging Before Holidays
November 8, 2016 at 10:57 am

Hundreds of fake retail and product apps have appeared in Apple’s App Store in recent weeks — just in time to deceive holiday shoppers. The counterfeiters have masqueraded as retail chains like Dollar Tree and Foot Locker, big department stores like Dillard’s and Nordstrom, online product bazaars like Zappos.com and Polyvore, and luxury-goods makers like Jimmy…

How JanSport is Conquering Mobile
October 24, 2016 at 11:32 am

JanSport implemented a new mobile-first mind-set for its site redesign, and it's helped the brand nearly double sales via the platform. Carolina Gomes, director of e-commerce at JanSport, joined us on episode 58 of Total Retail Talks to discuss the company's recent web redesign, how thinking mobile first has affected its sales, and what's in…

How Retailers Are Spending Holiday Ad Budgets
October 20, 2016 at 9:59 am

Halloween may still be over a week away, but retailers already have the winter holiday shopping season on their minds. In fact, almost three-quarters of retailers believe the holiday season begins by Nov. 1. Much planning and preparation goes into making the sink-or-swim holiday season as profitable as possible for retailers. Consider that 19 percent…

Behind the Shopping Scenes: Peek Into the Data on Customer Behavior
October 14, 2016 at 8:44 am

Over the past two years, we've examined the activity of hundreds of millions of global shoppers to identify trends and measure the pace of change in digital commerce. Using this data, we produce a quarterly shopping index that describes consumer engagement with retailers. The most striking feature of the data — beyond digital commerce's continued growth — is…

3 Retail Predictions for 2017
October 10, 2016 at 5:11 pm

I don’t know about you, but 2016 was a whirlwind of a year for our two brands, Total Retail and the Women in Retail Leadership Circle. This year, we launched several new products, produced more events than we ever have before and planned for many new research initiatives that will be coming up in the year…

Phone Home
October 10, 2016 at 5:09 pm

Today’s retail landscape is anything but stable. Mall anchors are struggling. Macy’s is planning to close 100 stores and many other mall-based specialty retailers are revising their third- and fourth-quarter revenue and earnings guidance downward. However, by and large, consumers prefer shopping at malls rather than online “for any occasion,” according to a recent survey…