Mobile Commerce

In episode 73 of Total Retail Talks, recorded at last week's National Retail Federation (NRF) Big Show in New York City, Dominique Essig, chief experience officer at Bonobos, discusses how the menswear retailer is using mobile clienteling to create a better in-store shopping experience for its customers.

It’s clear that people’s shopping habits are changing. E-commerce is on the rise and the increase of smart mobile devices are forcing retailers and brands to re-evaluate their plans for the future. However, brick-and-mortar stores are far from dead. Despite the temperamental relationship people have with supermarkets, research from PwC suggests that many consumers still…

As the new year rolls in, you can expect a wave of new retail trends to come with it. And although retailers might feel comfortable in their current routine, these trends bring new opportunities for growth and revenue. So, what should retail leaders be on the lookout for? Here are a few of the top trends…

Between Nov. 1 and Dec. 31, online sales hit $91.7 billion, up 11 percent from $82.5 billion a year ago, according to a report by Adobe Insights. The 2016 holiday season also broke a major e-commerce record: Cyber Monday became the biggest online shopping day in U.S. history, generating $3.45 billion in online sales, up 12…

In episode 68 of Total Retail Talks, Bart Robinson, vice president of product management for Shindigz, a party supplies retailer, discusses how a relaunched and redesigned mobile site has helped the brand improve the shopping experience for its customers, ultimately resulting in more conversions. In addition, Robinson offers his thoughts on what retailers should be…

The 2016 holiday season was the first year many of us said “Goodbye” to Black Friday and Cyber Monday and “Hello” to Cyber Weekend. Sales reached an unprecedented $7 billion ($3.34 billion-plus on Black Friday and $3.45 billion on Cyber Monday), likely due to the successful improvements retailers have made to their e-commerce experiences. This…

Nordstrom is expanding on its efforts to engage with mobile shoppers, using the holiday gift-giving season as an opportunity to launch its first-ever chatbot. If you can’t decide on the perfect gift for your mom this holiday season, for example, the bot is a click away on Facebook Messenger as well as Kik. Nordstrom teamed with New…

The year’s most exciting promotional period has extended to fill almost the entire month of November as Black Friday, Small Business Saturday and Cyber Monday converge. It’s more important than ever for retailers to execute strong, timely and effective digital marketing strategies during this critical selling season. But how can small independent retailers get their…

U.S. consumers hit their mobile devices and laptops to shop on Thanksgiving Day, racking up sales of over $1.15 billion. That online sales tally marked a 13.6 percent increase over last year’s holiday, according to data from Adobe Systems, which analyzed data from 21 billion visits to retail websites. Of that $1.15 billion, a record…

It's official: Digital technology has permanently altered the retail landscape. To examine why and how, Synchrony Financial took a deep dive into this reality with its current report, "Driving Shopper Engagement Through Digital Technology," which includes data from the 2016 Synchrony Financial Digital Study. The study, which gathered insights on mobile adoption and digital usage,…