Mobile Commerce
February 8, 2017 at 11:16 am
Since the introduction of e-commerce and especially following its inflection point, “comparison shopping,” a paradigm shift in consumer behavior, fundamentally changed the nature of retail forever. Why do consumers comparison shop? Sixty percent say to find the lowest price, according to PwC's Total Retail Survey 2016. Modern comparison shopping has created a new dilemma for retailers…
February 7, 2017 at 12:35 pm
Every day, shoppers carry tens of millions of mobile devices into brick-and-mortar stores. Retailers know they should deliver great experiences for their shoppers to use on mobile devices in-store, yet most lack the data on what shoppers really want in this regard. For this reason, DMI recently published its second annual Mobile In-Store Experience Shopper…
February 1, 2017 at 3:34 pm
Tune in to learn how to use digital experiences to capture the interest, loyalty and dollars of Generation Z and millennial consumers.
February 1, 2017 at 10:49 am
You already know the rhetoric: the time to reach mobile customers is now. You've seen all the statistics about how fast the mobile channel is growing, but you also know that even doubling from 3 percent of the market to 6 percent still only represents 6 percent of the market. Perhaps you've grown skeptical of…
January 31, 2017 at 12:04 pm
On Monday, Starbucks announced that it had officially launched voice ordering capabilities within the company's mobile iOS app and Amazon's Alexa. The features build on the success Starbucks has had in getting more customers to place orders on their phones. Mobile order and pay represented 7 percent of transactions at U.S. company operated stores in the…
January 30, 2017 at 11:09 am
In episode 75, Anthony Hoang, former chief information officer at Evereve, a contemporary retail brand that specializes in styling moms, discusses how the company is leveraging long-term evolution (LTE) Wi-Fi in its brick-and-mortar stores, and the impact that the technology is having on the shopping experience. Learn how Evereve is using technology to bridge online and…
January 27, 2017 at 2:52 pm
2017 is a new chapter in the omnichannel customer experience, with tech advances reconnecting retail in ways that exceed expectations.
January 26, 2017 at 9:36 am
Costume SuperCenter is the web’s largest one-stop retailer for kid and adult costumes. The company acquired the Birthday in a Box brand about five years ago, making it a go-to destination for consumers looking for costumes and party supplies. Costume SuperCenter operates five different websites between its brands, and recently overhauled them all within seven…
January 24, 2017 at 11:25 am
In episode 73 of Total Retail Talks, recorded at last week's National Retail Federation (NRF) Big Show in New York City, Dominique Essig, chief experience officer at Bonobos, discusses how the menswear retailer is using mobile clienteling to create a better in-store shopping experience for its customers.
January 19, 2017 at 9:35 am
It’s clear that people’s shopping habits are changing. E-commerce is on the rise and the increase of smart mobile devices are forcing retailers and brands to re-evaluate their plans for the future. However, brick-and-mortar stores are far from dead. Despite the temperamental relationship people have with supermarkets, research from PwC suggests that many consumers still…
