Mobile Commerce

Amazon Announces Instant Pickup for Prime Members
August 16, 2017 at 9:48 am

Amazon.com has introduced Instant Pickup, a free service offering Prime and Prime Student members a curated selection of daily essentials available for pickup in two minutes or less at five of Amazon’s fully staffed pickup locations in Los Angeles, Atlanta, Berkeley, Calif., Columbus, Ohio, and College Park, Md. Items available via Instant Pickup include snacks, drinks and electronics, as well…

Best Buy, Home Depot, Target Top Mobile CX Index
August 7, 2017 at 10:09 am

As consumers spend more time shopping on smartphones, their expectations for mobile experiences have soared. With mobile interactions influencing $1.05 trillion in offline sales in 2016, the successful retailers of 2017 will be those that offer consumers mobile sites with a frictionless path to purchase that also integrates into omnichannel shopping experiences. Which omnichannel retailers…

Voice: The Next Frontier of the Retail Digital Experience
August 2, 2017 at 9:53 am

When it comes to interacting with retailers and brands, there are two things which customers crave: convenience and ease of use. Convenience, in that a customer expects to be able to reach the store or brand whenever they want to, wherever they are. They also want that point of contact to be uncomplicated and easy…

A Conversation About Commerce
July 25, 2017 at 9:59 am

The idea of "conversational commerce" has gained traction in recent retail conversations, particularly emphasizing the rise of online technology like chatbots and how retailers are using them to engage customers. The term, coined by ex-Uber, ex-Google product and UX designer Chris Messina in 2015, continues to grow in popularity in many retailers’ strategies, but a…

How to Get Your Mobile Site Ready for Holiday Shopping
June 26, 2017 at 3:00 pm

Mobile traffic surpassed desktop in 2015, and now mobile commerce revenue is poised to overtake desktop. The 2017 holiday season could be big for online retailers … if their mobile commerce site is up to scratch. If not, don’t fret — you still have time to adjust. A recent comScore report found that 65 percent…

Target to Merge Cartwheel Into its Main App
June 13, 2017 at 8:30 am

Target’s mobile app strategy will undergo a significant change, starting this summer. The retailer announced it will soon combine the functionality of its Cartwheel savings app with its main shopping app. The Cartwheel app will be shut down. The Target app will also receive a notable upgrade this year, adding support for an indoor map…

How WorkStride Works for Wireless
June 6, 2017 at 10:21 am

Target’s mobile app strategy will undergo a significant change, starting this summer. The retailer announced it will soon combine the functionality of its Cartwheel savings app with its main shopping app. The Cartwheel app will be shut down. The Target app will also receive a notable upgrade this year, adding support for an indoor map […]