Mobile Commerce

Creating Cohesive Omnichannel Experiences for Your Customer
October 5, 2017 at 6:01 pm

Forrester predicts that mobile commerce will increase by 184 percent before 2019, eventually reaching $142 billion in the U.S. As tablet and smartphone transactions continue to rise, it's becoming increasingly apparent that modern consumers are using mobile technology during every step of the purchase journey โ€” product research, in-store interactions and, ultimately transactions. What's theโ€ฆ

NRF Forecasts Holiday Sales to Increase Between 3.6 and 4%
October 3, 2017 at 11:47 am

The National Retail Federation (NRF) forecasts a 3.6 percent to 4 percent rise in holiday retail sales during the November-to-December period for a total of $678.8 billion to $682.0 billion, the trade association said Tuesday. This would put 2017 in line with last year's holiday sales, which increased 3.6 percent year-over-year (the five-year average isโ€ฆ

Mobile and Desktop Search Gap is Widening
October 2, 2017 at 10:16 am

Findings from a new report released by BrightEdge show that 57 percent of website traffic is mobile and has overtaken traditional desktop traffic. The research also determined that content is being presented to mobile and desktop users in completely different ways depending on the type of device being used. The report offers several strategies for delivering the best possible customer experience across mobile, tablet and desktop.

Kiehl's Connects Online Shoppers With In-Store Associates
September 21, 2017 at 9:46 am

Although the majority of consumers still prefer to shop in-store, 72 percent admit to showrooming in the last 12 months. Smartphones are changing the way people shop, challenging retailers to adapt to the changing times. In August, Salesfloor, a technology platform for omnichannel retail associates, announced a mobile messaging feature that connects customers to their local storeโ€ฆ

Consumers Want Innovative App Features
September 19, 2017 at 11:33 am

Before modern technology, consumers who wanted to shop had to visit a physical store to purchase items. Now, they can shop at home, on the go or anywhere else with Wi-Fi or phone service. Thatโ€™s all thanks to smartphones, and according to a Clutch survey of 505 e-commerce app users, consumers are looking for appsโ€ฆ

Online Marketplace Spring Uses AI to Improve CX
September 18, 2017 at 2:59 pm

In episode 110 of Total Retail Talks, Gannon Hall, chief product officer at Spring, a mobile and online fashion retailer, discusses how the company is using artificial intelligence (AI) to improve its customersโ€™ shopping experiences through more personalized merchandise recommendations. Learn how machine learning is helping Spring convert more visitors to its site and app.

Destination XL Group Launches First Mobile App
September 15, 2017 at 11:27 am

Destination XL Group, Inc., the largest omnichannel specialty retailer of men's apparel in sizes XL and up, partnered with mobile commerce platform provider PredictSpring to launch its first mobile app last month. The announcement comes as retailers are increasingly lookingโ€ฆ

Smart Advertisers Double Clicks With This Secret Weapon
September 15, 2017 at 9:56 am

Everything we hear these days is about how big mobile is, and how itโ€™s going to be even bigger going forward. 2016 was the year of mobile, they say. So 2017 is definitely going to be the year of mobile, they say. Mobile payments are expected to hit more than $90 billion this year, upโ€ฆ

Amazonโ€™s โ€˜1-Clickโ€™ Patent Expired This Week
September 14, 2017 at 10:07 am

On Monday, Amazon.comโ€™s patent for โ€œ1-Clickโ€ ordering expired, ending its exclusive hold on one of the most contentious patents on the internet. GeekWire reports Amazon won the patent back in 1997 when the nascent company was still just an online book retailer. The patent allows returning shoppers who have already entered billing and shipping infoโ€ฆ