
Mobile Commerce

When was the last time you were without your mobile phone? Do you remember that sense of panic when you realized your work colleagues, friends and family couldn’t contact you? As a society we're compulsively attached to our phones. Yet every day retail leaders across the U.S. continue to struggle to meet growth targets when…
E-commerce is gradually becoming the preferred shopping medium for consumers. In 2023, nearly 21 percent of purchases are expected to happen online, amounting to more than $6.3 billion in total spending. Today’s shoppers can do almost anything on a computer or mobile device: collaborate with co-workers, buy groceries, and even purchase a new car. As…
Join us as we discuss three strategies to maximize customer lifetime value, including bringing obsession to micro-experiences.
In case you haven’t noticed, the retail industry has been transformed by digital technology, and more and more consumers are turning to mobile shopping apps to purchase products. However, it turns out that only 33 percent of retailers currently offer this capability, according to a recent assessment of the solutions and services of 300 brands.…
The 2022 shopping season, including coveted holiday sales, proved to be anything but typical for shoppers and retailers alike. Issues with rising inflation and tighter budgets, coupled with continued shipping challenges, gave way to new and interesting retail trends. Data from Quantum Metric shows that providing value at every step in the digital experience is…
In episode 385 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Scott McCabe, senior vice president of e-commerce at True Religion, a retailer of high-quality premium denim and sportswear for men, women and kids. Listen in as McCabe provides an overview of the brand (0:40), why the company recently launched its mobile app (2:15), and…
In episode 371 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ranu Coleman, chief marketing officer at Azazie, the leading direct-to-consumer e-tailer for bridal gowns, bridesmaid dresses, accessories and more. Listen in as Coleman details Azazie's bridal offerings (0:42), her professional background and current role (1:45), and the brand's community-focused mobile app strategy (2:50). She…
Over the past few years, there’s been an increasing shift towards online retail, particularly with many of the attitudes adopted over the course of the pandemic now a part of everyday life. And many of these transactions are being carried out on mobile devices through different channels, such as “traditional” e-commerce platforms and social platforms.…
The holidays are almost here and with it, the biggest sales season of the year. And while it’s the most wonderful time of the year, there are trends and economic factors that will impact holiday shopping, including rising inflation and prices, continued supply chain issues, and additional impacts of the COVID-19 pandemic. Despite these challenges,…
99 Cents Only Stores, the leading retailer of extreme value stores in the southwestern United States, is launching a new mobile app to meet the evolving needs of its customers with more personalized offers that increase savings. In this video interview, Mary Kellmanson, chief digital marketing officer at 99 Cents Only Stores, discusses how inflation is impacting customers…