Mobile Commerce

In this webinar, you’ll learn the ideal way to structure your business for the future of “commerce”.

Oracle + Bronto surveyed thousands of consumers in the U.S. to see how they use mobile technology to interact with retailers. This report details how browsing, product research, comparison shopping and buying have all been transformed by mobile technology. In our report, you’ll learn who’s buying via mobile, how having children in the household affects mobile shopping, and which customers are most likely to use their phones while shopping in-store.

French luxury house Chanel has teamed up with global e-commerce platform Farfetch to develop digital initiatives, including a branded app to help create a personalized in-store experiences for Chanel shoppers, according to Reuters. Farfetch connects buyers to luxury fashion items from more 700 boutiques worldwide. Under the new deal, Chanel will not sell its products through…

Since the beginning of brick-and-mortar retail, stores have strived to get their products into shoppers’ hands so they could get an in-person look and feel for their offerings. But now, if you walk into any retail location, odds are consumers’ hands are already full — with their mobile phones. Mobility is completely transforming the state…

During the 2017 holiday shopping season, retailers saw a 5.5 percent increase in sales from the previous year. Now that the holiday crush has come and gone, most executives are busy celebrating a huge jump over the prior year, and consumers are still dizzy from another whirlwind shopping season with delayed shipments and missing packages.…

If there’s any reliable barometer for the picture of retail throughout the year, it’s Black Friday — the day retailers plan to bring in their biggest sales figures and customers in droves. At close of Black Friday last year, in-store sales were down less than 1 percent year-over-year, according to ShopperTrak, considerably better than the…

As we begin a new year, it’s time to reflect on what changed in the last 12 months. What worked and what didn’t? Is your retail business keeping up with shifting consumer behaviors? My main observation is that social mobile shopping by millennials is by far the most important trend, presenting a fantastic opportunity that we…

Each day, the world seems bigger, more diverse and moves much faster. Predicting the future — always a dubious proposition — seems like a fool’s errand in this climate, given the dizzying pace of disruption. But as Peter Drucker once said, “The best way to predict the future is to create it.” For retailers, that…

A common question regarding web design and performance is which is better, a rich customer experience or a leaner website that loads faster? This is a question eBags posed. And the path the online retailer of handbags, luggage, backpacks and travel accessories chose generated 10 percent more orders. Here's how eBags did it. New UX…

Do small and new online retailers have a chance to succeed anymore? Industry analysts say that 2017's parade of acquisitions by major retailers — Whole Foods by Amazon.com, Kate Spade by Coach, HSN by QVC, among others — are making it harder for smaller retailers to survive. How can SMB sellers compete with these players’ same-day…